Freedom251 › Referral Marketing Software
AppVirality
What AppVirality is
AppVirality is referral marketing software for mobile apps and SaaS businesses. It creates and automates referral campaigns across Android, iOS, web, and API-connected environments. Mobile integrations can use a JavaScript snippet or iOS and Android SDKs. A WYSIWYG dashboard lets teams change campaign text, images, rewards, and branding. The mobile referral product tracks clicks, installs, install source, sign-ups, sales, and lifetime value. Campaigns can use custom-domain referral links, deep links, deferred deep links, and referral codes, with coupons or wallet credits as rewards. AppVirality lists fraud detection, CRM integration, webhooks, and REST APIs. Its SaaS Growth plan includes priority chat support and a dedicated growth manager. The product is paid from $1,999/yr, has no free plan, and offers a free trial without requiring a credit card. AppVirality was founded in 2014 and is headquartered in Hyderabad, Telangana, India.
Who it suits
AppVirality suits SaaS, e-commerce, and large businesses seeking referral-based acquisition, retention, or engagement. It is relevant to teams operating mobile and web referral campaigns.
What it does well
- Supports Android, iOS, web, and API environments
- Customizes campaigns through a WYSIWYG dashboard
- Tracks installs, sales, and lifetime value
- Offers deep and deferred deep links
- Lists fraud detection and referral codes
What to know first
- No free plan is available
- Pricing starts at $1,999/yr
- Custom mobile-app plan has no listed price
- Advanced capabilities depend on paid plans
Limits
The SaaS Growth plan costs $1,999 a year, billed annually. There is no free plan, though the SaaS referral page offers a free trial.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Growth (Referrals for SaaS) | Billed Annually · unlimited users · multiple campaigns · fraud detection · priority chat support · branded links · webhooks · mobile SDKs · API · targeting · dedicated growth manager | $1,999 a year |
| Custom (Referrals for Mobile Apps) | Billed Annually · Android/iOS/Web · unlimited campaigns · fraud detection · targeting · segmentation · automated journeys · branded links · API · webhooks · white-label | On request |
| Custom (Referrals for SaaS) | custom pricing · SaaS referral campaigns | On request |
As appvirality.com lists them, read 14 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://www.appvirality.com/.
- Start the SaaS referral free trial; setup does not require a credit card.
- Choose the SaaS Growth plan for referrals for SaaS, or contact the company about the custom mobile-app plan.
- For mobile app referrals, integrate with a JavaScript snippet or an iOS or Android SDK.
- Set up campaign text, images, rewards, and branding in the WYSIWYG dashboard.
Verdict
AppVirality combines campaign design, referral links, rewards, analytics, and fraud controls for mobile and SaaS programs. Its annual starting price and lack of a free plan are important considerations.
Questions
Is AppVirality free?
No. It has no free plan, but the SaaS referral page offers a free trial without a credit card for setup.
How much does AppVirality cost?
The SaaS Growth plan costs $1,999 a year, billed annually. The mobile-app Custom plan has no listed price.
Which platforms does AppVirality support?
Its listed platforms are Android, iOS, web, and API.
What referral rewards can it handle?
Listed reward payouts are coupons and wallet credits for in-store use.
What integrations are listed for the SaaS product?
The SaaS product page lists CRM integration, webhooks, and REST APIs.
Who makes AppVirality?
AppVirality was founded in 2014 and is headquartered in Hyderabad, Telangana, India.
Facts from AppVirality's own pages
- Analytics
- Referral analytics track clicks, installs, source, sign-ups, sales and lifetime value. · appvirality.com, 14 Oct 2026
- Android dependency
- Android integration examples specify AppViralitySDK or AppViralityUI version 2.0.11 Gradle dependencies. · dev.appvirality.com, 14 Oct 2026
- API security guidance
- The API guide warns developers not to call private-key APIs from an app because that could expose the key. · dev.appvirality.com, 14 Oct 2026
- API surface
- Documented server endpoints cover users, referrers, conversion events, balances, rewards, coupons and webhooks. · dev.appvirality.com, 14 Oct 2026
- Campaign design
- The product includes a WYSIWYG dashboard to customize campaign text, images, rewards, and branding. · appvirality.com, 8 Oct 2026
- Company founding
- AppVirality says it launched in 2014. · appvirality.com, 14 Oct 2026
- Company HQ and size
- LinkedIn lists AppVirality Inc in Phoenix, Arizona, as privately held with 11–50 employees and a 2014 founding. · linkedin.com, 14 Oct 2026
- Company scale
- The company reports more than 750 million API calls per month, 25 million referral installs and over 1,200 customers. · appvirality.com, 14 Oct 2026
- CRM integration
- The SaaS product advertises CRM integration alongside REST APIs and webhooks. · appvirality.com, 14 Oct 2026
- Deep links
- The mobile product supports deep and deferred-deep links that route users into the app and distinguish existing users. · appvirality.com, 14 Oct 2026
- Founded
- 2014 · appvirality.com, 28 Sept 2026
- Fraud controls
- The feature set includes fraud detection or prevention for referral campaigns. · appvirality.com, 14 Oct 2026
- Funding news
- TechCrunch reported a $465,000 seed round announced on January 12, 2015, following Microsoft Accelerator participation. · techcrunch.com, 14 Oct 2026
- GDPR
- AppVirality says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. · appvirality.com, 8 Oct 2026
- GDPR controls
- AppVirality says it provides unsubscribe, update and deletion APIs and can supply a GDPR data-processing agreement on request. · appvirality.com, 14 Oct 2026
- Headquarters
- Hyderabad, Telangana, India · appvirality.com, 28 Sept 2026
- Integrations
- The SaaS product page lists CRM integration, webhooks, and REST APIs. · appvirality.com, 8 Oct 2026
- Legal and operating offices
- AppVirality’s contact page lists AppVirality Inc in Wilmington, Delaware and AppVirality Technologies Pvt Ltd in Hyderabad, India. · appvirality.com, 14 Oct 2026
- Licence
- Terms grant a limited, non-transferable usage licence, prohibit reverse engineering and state AppVirality owns the service and copyrights. · appvirality.com, 14 Oct 2026
- Limit: dashboard stability
- A G2 reviewer reported an unstable main dashboard and repeated login problems. · g2.com, 14 Oct 2026
- Limit: registration
- A Capterra reviewer said registration could take time despite finding the product easy to use. · capterra.com, 14 Oct 2026
- Limit: support
- The same G2 reviewer said customer support needed improvement. · g2.com, 14 Oct 2026
- Mobile app setup
- Mobile app referrals can be integrated using a JavaScript snippet or an SDK for iOS and Android. · appvirality.com, 8 Oct 2026
- Mobile referrals
- Its mobile product runs referral programs across web, iOS and Android to increase app installs. · appvirality.com, 14 Oct 2026
Where AppVirality stands on Freedom251
- Referral Marketing Software#12 of 41