AdTest.AI scores advertising creative before launch and can add audience research to validate results. Its AI evaluates ads across 13 dimensions, providing an overall effectiveness score, strengths, weaknesses, and recommendations. Supported inputs include images, video, carousels, copy, briefs, and PDFs. AI Ad Studio can generate platform-ready variants from a brand URL and send them into scoring. Optional audience studies combine human ratings with AI results in a Mixed Score; audience reads take 24–48 hours. Reports can be exported as branded multi-page PDFs, and audience results can be cross-tabulated and exported as CSV. Team workspaces include project sharing, role-based access, invitations, and per-workspace billing. The free trial lasts seven days, includes three AI test credits, and requires no card, but excludes API and MCP access. Paid plans include Creator at 30.00 USD per month and Starter at 50.00 USD per month. Mobile apps support tests and report review, while purchases are made on the web.
Who it is for
It suits brands and agencies assessing advertising creative, including teams working on media buying, awareness, political or advocacy campaigns, and endorsement strategy. Teams that want human audience ratings alongside AI scoring can add an audience study.
What is good
- Scores ads across 13 dimensions with recommendations.
- Accepts images, video, carousels, copy, briefs, and PDFs.
- Trial includes three AI test credits without a card.
- Reports export as branded PDFs; audience results as CSV.
- Workspaces include roles, sharing, and separate billing.
What to know first
- No free plan; paid Creator starts at 30.00 USD per month.
- Trial excludes API and MCP access.
- Mobile purchases must be made on the web.
- Audience reads take 24–48 hours.
Verdict
AdTest.AI combines AI creative scoring with optional human audience research and team reporting. The seven-day trial offers three AI tests, but API and MCP access and purchases are outside that trial.
AdTest.AI plans and pricing
All plansCompared on ad creative testing tools
- Free plan
- No
- Creative inputs
- images, video, carousels, copy, briefs, PDFs
- Experiment types
- a_b
- Ad platforms
- Meta, Facebook, Instagram, TikTok, YouTube, Google Display, X, Snapchat, LinkedIn, Reddit, Pinterest, CTV, OOH, print
- AI variant generation
- Yes
- Creative reporting
- advanced





