Amazon’s 2026 fall sale, officially called Prime Big Deal Days, ended at 11:59 p.m. Pacific Daylight Time on October 7. The available evidence does not verify that adidas Samba OG or Bad Bunny collaboration sneakers were more than 40% off during the event, so those specific offers should not be treated as confirmed.
When Amazon’s October sale ran
Amazon said Prime Big Deal Days began at 12:01 a.m. PDT on Tuesday, October 6, 2026, and ended at 11:59 p.m. PDT on Wednesday, October 7. That closing time was 2:59 a.m. EDT on Thursday, October 8. The two-day event has ended; its offers are not current deals. Amazon’s event FAQ
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What is—and is not—confirmed about the sneaker discounts
Amazon’s September event announcement promoted deals of 45% off or more from brands including adidas. That is brand-level promotion, not proof that a particular adidas shoe, colorway, or size received that discount. Amazon’s announcement
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Amazon’s official deal roundup included adidas men’s tracksuit bottoms at up to 43% off and a Skechers women’s sneaker at up to 41% off. Neither listing establishes a discount on Samba OG sneakers or a Bad Bunny collaboration shoe. Amazon’s deal roundup
#1 Best Overall
- Suede Upper Rubber Outsole
Adidas Samba OG
adidas’s U.S. catalog confirms that Samba OG shoes are sold in multiple styles, but that catalog does not show that a Samba OG appeared in Amazon’s October event or establish an Amazon sale price. adidas’s Samba catalog
Bad Bunny collaboration sneakers
The specific Bad Bunny sneaker model referred to in the sale claim has not been established. Without an identified model and a dated listing, there is no substantiated discount or price to report.
How to assess a sneaker deal before buying
For future listings or any offer that remains live, verify the exact model and variant rather than relying on a brand-wide sale message. Amazon recommends checking the Price History link on a product page; Amazon says it can show up to 365 days of pricing data. Offers during the two-day event also varied in duration, according to GQ’s event coverage.
- Match the product title and photos to the exact model and colorway.
- Check the selected size, seller, current price, and whether Prime membership is required for that offer.
- Use the product’s Price History view to put a claimed markdown in context; Amazon says the view can include up to 365 days of data.
Prime membership and event access
Amazon said access to Prime Big Deal Days offers was exclusive to Prime members. That applied to the event, which has now ended. Amazon’s event FAQ
Quick Recap
Best Value
- adidas Unisex-Adult Samba Indoor Soccer
Rank #4
- Adidas
- Unisex Shoes
- Casual Shoes
- Supcol/Supcol/Cream White
- Suede
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
