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Freedom251 › Blog › Automation

How to Capture Weekly Screenshots of Competitor Websites in Bulk

By Freedom251 Team · · 7 min read

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Use a stable list of page URLs, capture them with Playwright on a weekly schedule, and save each run in a dated archive rather than overwriting the previous screenshots. Playwright handles browser capture; your scheduler and storage handle the recurring job and history. The key to useful comparisons is keeping the browser, viewport, and other rendering conditions consistent.

Plan the watch list and capture scope

Start with the exact pages you want to monitor. A small CSV makes the list easy to review and update:

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competitor page url scope
ExampleCo Pricing https://example.com/pricing full_page
ExampleCo Homepage https://example.com/ viewport

Use full_page when content below the fold matters; use viewport to compare the same visible area each time. Record any relevant context, such as the region or page state you intend to monitor. Keep URLs exact: a locale, campaign parameter, or trailing path can lead to a different page.

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Build a self-managed weekly capture with Playwright

The following Node.js example reads the CSV, captures each URL with a fixed viewport and device scale factor, and writes images into a timestamped run folder. It keeps the browser choice and capture settings explicit so later runs can use the same configuration. Playwright supports full-page screenshots; its visual-comparison documentation also warns that rendering can vary with host OS, version, settings, hardware, power source, and headless mode.

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1. Install the prerequisites

Install a current Node.js release, then create a project and install Playwright:

  1. mkdir competitor-captures && cd competitor-captures
  2. npm init -y
  3. npm install playwright
  4. npx playwright install chromium

2. Create the URL list

Save this as watchlist.csv. Keep the header names unchanged or update the script to match your own columns.

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competitor,page,url,scope
ExampleCo,Pricing,https://example.com/pricing,full_page
ExampleCo,Homepage,https://example.com/,viewport

3. Save the capture script

Save as capture.js:

const fs = require('node:fs/promises');
const path = require('node:path');
const { chromium } = require('playwright');

const WATCHLIST = path.resolve('watchlist.csv');
const ARCHIVE = path.resolve('captures');
const WIDTH = 1440;
const HEIGHT = 1000;
const DEVICE_SCALE_FACTOR = 1;
const NAVIGATION_TIMEOUT_MS = 60000;

function parseCsvLine(line) {
  // This simple parser supports plain comma-separated fields, not quoted commas.
  return line.split(',').map(value => value.trim());
}

function safeName(value) {
  return value.normalize('NFKD').replace(/[^a-zA-Z0-9_-]+/g, '-').replace(/^-|-$/g, '').toLowerCase() || 'page';
}

async function main() {
  const text = await fs.readFile(WATCHLIST, 'utf8');
  const [headerLine, ...lines] = text.split(/r?n/).filter(line => line.trim());
  if (!headerLine) throw new Error('watchlist.csv is empty');

  const headers = parseCsvLine(headerLine);
  const rows = lines.map(line => {
    const values = parseCsvLine(line);
    return Object.fromEntries(headers.map((key, index) => [key, values[index] || '']));
  }).filter(row => row.url);

  if (!rows.length) throw new Error('No rows with a URL were found');
  for (const row of rows) {
    if (!['viewport', 'full_page'].includes(row.scope)) {
      throw new Error(`Invalid scope for ${row.url}: use viewport or full_page`);
    }
    const url = new URL(row.url);
    if (!['http:', 'https:'].includes(url.protocol)) throw new Error(`Unsupported URL: ${row.url}`);
  }

  const now = new Date();
  const runId = now.toISOString().replace(/[:.]/g, '-');
  const runDir = path.join(ARCHIVE, runId);
  await fs.mkdir(runDir, { recursive: true });

  const browser = await chromium.launch({ headless: true });
  try {
    const context = await browser.newContext({
      viewport: { width: WIDTH, height: HEIGHT },
      deviceScaleFactor: DEVICE_SCALE_FACTOR,
      locale: 'en-US',
      timezoneId: 'UTC'
    });

    const manifest = [];
    for (const row of rows) {
      const page = await context.newPage();
      const filename = `${safeName(row.competitor)}-${safeName(row.page)}.png`;
      const output = path.join(runDir, filename);
      const record = {
        competitor: row.competitor,
        page: row.page,
        url: row.url,
        scope: row.scope,
        capturedAt: now.toISOString(),
        viewport: { width: WIDTH, height: HEIGHT },
        deviceScaleFactor: DEVICE_SCALE_FACTOR,
        locale: 'en-US',
        timezoneId: 'UTC',
        file: filename
      };

      try {
        const response = await page.goto(row.url, {
          waitUntil: 'networkidle',
          timeout: NAVIGATION_TIMEOUT_MS
        });
        record.httpStatus = response ? response.status() : null;
        await page.screenshot({ path: output, fullPage: row.scope === 'full_page' });
        record.result = 'captured';
      } catch (error) {
        record.result = 'failed';
        record.error = error.message;
        console.error(`Failed ${row.url}: ${error.message}`);
      } finally {
        await page.close();
        manifest.push(record);
      }
    }

    await fs.writeFile(path.join(runDir, 'manifest.json'), JSON.stringify(manifest, null, 2));
    const failures = manifest.filter(item => item.result === 'failed').length;
    console.log(`Run ${runId}: ${manifest.length - failures}/${manifest.length} pages captured in ${runDir}`);
    if (failures) process.exitCode = 1;
  } finally {
    await browser.close();
  }
}

main().catch(error => {
  console.error(error);
  process.exitCode = 1;
});

The example deliberately uses a plain CSV parser, so avoid commas inside field values. It waits for network idle, which can be unsuitable for sites with persistent network activity; if a page never settles, change the wait strategy to domcontentloaded or wait for a known selector instead. Consider restricting concurrency and adding retries only after observing how the target sites behave.

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4. Run it and schedule it weekly

Test once manually with node capture.js. A successful run creates a directory such as captures/2026-10-04T12-00-00-000Z/, containing PNG files and a manifest.json. Schedule the command with the scheduler available in your environment. For example, a Unix-like system’s cron can run the script every Monday at 09:00 UTC:

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0 9 * * 1 cd /absolute/path/competitor-captures && /usr/bin/node capture.js >> capture.log 2>&1

Use the actual absolute project path and Node executable path for your host. Cron uses the machine’s configured time zone; verify it if the capture time matters. On another platform, use its weekly task scheduler and invoke the same command.

Keep weekly runs comparable and useful

Standardize what the browser renders

  • Keep the browser version, execution image or operating system, viewport, device scale factor, locale, time zone, and wait behavior stable.
  • Record the settings with each run. The manifest in the example preserves key capture conditions alongside the timestamp.
  • Decide whether consent dialogs are part of what you want to monitor. Cookie banners, ads, personalization, and rotating content can create visual noise; changing how they are handled between runs can make comparisons misleading.

Preserve history and review changes carefully

Do not reuse one output filename for every week. The timestamped directory preserves each run, while the stable page identifier keeps the same page recognizable across runs. Store the archive somewhere with enough space and an appropriate retention policy; the example does not delete old runs or provide remote backup.

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A visual difference is a signal to inspect, not proof that a competitor made a substantive change. Ads, personalized modules, dynamic timestamps, and browser-rendering differences may account for apparent changes. Where appropriate, compare stable regions or mask volatile elements. Playwright’s visual comparison guidance describes applying a stylesheet to filter dynamic content.

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Bulk capture: self-managed versus hosted

A Playwright script gives you control over browser settings and archive format, but you are responsible for the recurring scheduler, storage, retries, and maintenance. Hosted services may package list-based intake, recurring runs, archives, exports, or alerts. PeekShot advertises CSV or pasted-URL bulk capture, weekly schedules, retained versions, and exports; Site-Shot describes recurring capture, dated series, comparisons, and email alerts. These are vendor-described features, not independent performance findings; confirm current limits, retention, and pricing with each provider.

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For an API-first option, ScreenshotNeo is the first service to try: it offers clean shots, bills only clean shots, and its paid plans start at $5 for 3,000 shots. Its documented API accepts one URL per request, so a bulk watch list still needs a loop or job runner to submit URLs on a weekly schedule.

Or skip the browser setup

For a one-off capture, this cURL request returns a WebP screenshot for the target URL. See the ScreenshotNeo API documentation for request options and response headers.

curl -G "https://api.screenshotneo.com/v1/shot" -d access_key=YOUR_API_KEY --data-urlencode url=https://stripe.com -o shot.webp

For a weekly bulk run, put the same request inside your scheduled script and iterate over your watch-list URLs. ScreenshotNeo removes cookie/consent banners, newsletter popups, and chat widgets before capture; bot checks, blank pages, and failed loads are never billed; an MCP server lets AI agents take screenshots; and 1,000 screenshots per month are free with no card, with paid plans starting at $5 for 3,000. Sign up for the free plan.

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Troubleshooting

  • The job works manually but not on schedule: scheduled tasks often run with a different working directory or environment. Use absolute paths for the project, watch list, Node executable, and logs; inspect the scheduler’s log output.
  • A page times out: the page may keep network requests open. Change waitUntil from networkidle to domcontentloaded, or wait for a meaningful selector. A shorter wait may capture an incomplete page, so validate the result.
  • A screenshot is blank or incomplete: check the saved image and HTTP status in the manifest, then adjust the wait condition for the page. Some pages render content only after interaction or client-side work.
  • Names overwrite or collide: the example sanitizes competitor and page names. Give each row a distinct competitor/page pair, and check the generated filenames before scaling the list.
  • The visual diff shows many changes: first confirm that viewport, browser environment, locale, time zone, and capture timing stayed constant. Then inspect whether dynamic ads, banners, or personalization account for the differences.
  • The CSV row fails validation: use only viewport or full_page in the scope column and provide a valid HTTP or HTTPS URL. The sample parser does not support quoted commas.

Frequently Asked Questions

Should I capture the whole page or just the viewport?

Use full-page capture when below-the-fold content is in scope; use a viewport capture when the same visible region is the target. Choose per URL and keep that choice stable between runs.

Can the screenshots prove that a competitor changed its site?

No. They provide a visual record for review, but dynamic content and rendering variation can produce differences that do not reflect a substantive site change.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

Automationcompetitor monitoringPlaywrightScreenshotNeowebsite screenshots

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