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Repair common Windows errors and clear accumulated junk for a smoother, more stable PC - no reinstall needed.Free scan · no reinstallEVGA stopped making graphics cards in 2022 after ending its relationship with NVIDIA. EVGA CEO Andrew Han publicly pointed to principle, poor communication and dissatisfaction with how the partnership worked; NVIDIA CEO Jensen Huang said Han had wanted to wind down the GPU business for years. Reporting also describes strained partner margins, competition from NVIDIA’s own cards and a difficult market. The accounts differ, and the available reporting does not establish one undisputed cause.
What happened to EVGA’s GPU business?
In September 2022, EVGA announced it would end its NVIDIA graphics-card relationship and would not produce cards for NVIDIA’s upcoming RTX 40 series. The company said it would sell through its remaining GeForce inventory and continue warranty support for existing customers. It did not plan to switch to AMD or Intel GPUs. Ars Technica reported on the announcement and EVGA’s plans.
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The departure was significant because graphics cards accounted for a large share of EVGA’s business. Ars Technica reported that GeForce sales represented about 80% of EVGA’s revenue, citing Gamers Nexus. TechSpot later described NVIDIA GPUs as about three-quarters of gross revenue in its historical account. These are distinct reported estimates with different measures and attributions, not figures that can be combined into one precise share. TechSpot’s retrospective gives its account of the business context.
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Why did EVGA say it was leaving NVIDIA?
Communication and business treatment
Han described the decision as one of principle rather than finances. As reported by Ars Technica, he objected to limited communication about upcoming products, including pricing and availability, and said EVGA learned final suggested prices when NVIDIA announced products publicly. For a board partner planning production and pricing, that left little visibility before launch.
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Competition from NVIDIA’s own cards
NVIDIA’s Founders Edition cards competed directly with cards made by partners such as EVGA. Reporting at the time said the first-party cards could undercut partner products, forcing partners to lower prices or risk losing sales. EVGA reportedly said it was losing hundreds of dollars on some RTX 3080 and RTX 3090 cards after price cuts. Ars Technica’s 2022 report describes these complaints and the pricing pressure.
The economics of making custom cards
A former EVGA product manager, Brendon Ray Hedrick, offered more detail in a 2026 TechSpot retrospective. Hedrick, who worked at EVGA from 2016 to 2019, said the company needed to offer a card at NVIDIA’s advertised starting price—even at a loss—to protect access to chips. He described that as maintaining a loss leader: “We needed to keep a loss leader – a card we sold at a loss – to keep Nvidia happy and protect our access to the chips.”
Hedrick also said information was limited before public launches and argued that NVIDIA’s own card designs reduced the performance advantage of partners’ more expensive custom circuitry and cooling. These are his recollections as a former employee, not an independent audit of EVGA’s finances or a company-wide finding. TechSpot published Hedrick’s account.
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The partnership tensions played out during a volatile period for graphics cards. After supply constraints and unusually high prices, changes in cryptocurrency markets, Ethereum’s move away from GPU mining and excess inventory contributed to weaker demand. Buyers could also turn to used cards. At the same time, high-end GPUs were becoming more demanding and costly to design and manufacture, while add-in-board partners faced pressure on margins.
Those conditions help explain why the business was difficult, but the reporting does not establish them as the sole reason EVGA left. EVGA’s public explanation focused on principle and its relationship with NVIDIA, while the market pressures formed part of the broader context.
What did NVIDIA say about EVGA’s exit?
NVIDIA CEO Jensen Huang offered a different emphasis in a September 2022 interview. He said Andrew Han had wanted to wind down the business for a couple of years and had other plans. Huang also called EVGA a great partner and said the market would be served after its departure. PC Gamer quoted Huang saying, “Andrew [Han] wanted to wind down the business. And he’s wanted to do that for a couple of years.” PC Gamer’s interview report records his comments.
That explanation does not erase EVGA’s stated complaints; it presents another account of the decision. The available reporting supports laying out both views, not declaring one a proven account of the entire cause.
Did EVGA switch to AMD or Intel graphics cards?
No. EVGA said it would not replace NVIDIA with another GPU supplier. Its exit meant the end of its graphics-card production, while the company continued to sell remaining GeForce stock and support existing customers’ warranties.
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