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PostHog vs Umami

Both stand on web analytics tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

PostHog

Free plan AndroidAPIiPhone+5

PostHog combines analytics, session replay, feature management, and data movement in one product suite. Consider the free plan's retention periods and support level alongside its listed usage allowances.

Visit PostHog

Umami

Free plan APILinuxSelf-hosted+1

Umami covers traffic, campaign, conversion, and retention reporting, with cloud and self-hosted options. Review event allowances and plan placement for replays and heatmaps when selecting a setup.

Visit Umami

The facts

PostHogUmami
Free planYesYes
Open sourceNot publishedNot published
Runs onAndroid, API, iPhone, Linux, Mac, Self-hosted, Web, WindowsAPI, Linux, Self-hosted, Web
Lowest paid planFree or on requestPro: $20 a month
Plans published44
MakerPostHogUmami
Websiteposthog.comumami.is
On web analytics tools#6 of 142#10 of 142

PostHog: what it does well

  • Includes product and web analytics, funnels, and heatmaps.
  • Session Replay supports multiple platforms and SDKs.
  • Feature Flags support phased rollouts and kill switches.
  • Free plan includes one million analytics events.

What to know first

  • Free recordings are retained for one month.
  • Free events and metadata are retained for one year.
  • Free plan includes community support.
  • Free trial is not offered.

Umami: what it does well

  • Free Hobby cloud plan
  • Offers managed cloud and self-hosting
  • Standard analytics uses no cookies
  • Pro includes API and MCP access
  • Integrations include several platforms and programming APIs

What to know first

  • Session replays and heatmaps are on Business and above
  • Cloud events above the plan allowance are billed per event
  • Self-hosting requires compatible infrastructure

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