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Pinpoint Platform vs Whitespark Reputation Builder

Both stand on local seo software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Pinpoint Platform

Paid Web

Choose Pinpoint if your business needs one cloud platform for local listings, reputation monitoring and comparisons across locations. Its feature set also includes site creation and performance tracking. Businesses with more than 99 locations need to arrange signup directly with Pinpoint, and pricing requires a request.

Visit Pinpoint Platform

Whitespark Reputation Builder

Free trial Web

Whitespark Reputation Builder combines review acquisition, monitoring, response, feedback collection, and website display tools. Its per-location pricing and trial limits matter for organizations managing several locations.

Visit Whitespark Reputation Builder

The facts

Pinpoint PlatformWhitespark Reputation Builder
Free planNot publishedA free trial
Open sourceNot publishedNot published
Runs onWebWeb
Lowest paid planNot publishedPRO: $79 per location a month
Plans publishedNone2
MakerPinpoint PlatformNot published
Websitepinpointplatform.comwhitespark.ca
On local seo software#87 of 100#83 of 100

Pinpoint Platform: what it does well

  • Updates missing or incorrect listings in one step.
  • Distributes listing information to more than 300 search sites.
  • Provides real-time Google sync for location data.
  • Monitors reviews, web mentions and social activity.
  • Offers location-level and regional reputation analytics.

What to know first

  • Pricing is available on request.
  • Accounts above 99 locations must contact Pinpoint to sign up.
  • Invoicing is available only for accounts with 10 or more locations.

Whitespark Reputation Builder: what it does well

  • Monitors over 100 review sites
  • Email and SMS review requests
  • Direct responses on Google and Facebook
  • Review widgets for websites
  • PDF, CSV, and emailed reports

What to know first

  • No free plan
  • PRO plan is limited to one location
  • 14-day trial allows up to 10 locations
  • Direct mode requires known NPS over 80

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