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Omnata Sync vs Singular

Both stand on reverse etl tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Omnata Sync

Free plan Web

Choose Omnata Sync if your data workflows center on Snowflake and you need connectors for SaaS apps or databases. Its native app model keeps configuration and sync data in the customer’s Snowflake account. Check the applicable plugin pricing before relying on a paid connector, since some are custom priced.

Visit Omnata Sync

Singular

Free plan AndroidAPIiPhone+2

Choose Singular if you need mobile attribution, marketing analytics and data connections across many sources, with core fraud prevention in every plan. The free plan covers 15,000 paid conversions; teams needing Enterprise features such as cross-device attribution or 365-day cohorts will need a customized plan.

Visit Singular

The facts

Omnata SyncSingular
Free planYesYes
Open sourceNot publishedNo
Runs onWebAndroid, API, iPhone, Self-hosted, Web
Lowest paid planFree or on requestGrowth: $0.05, paid once
Plans published43
MakerNot publishedNot published
Websiteomnata.comsingular.net
On reverse etl tools#13 of 29#9 of 29

Omnata Sync: what it does well

  • Supports inbound, outbound and connector-dependent two-way syncs.
  • Offers no-code setup, incremental syncs and rate-limit optimisation.
  • Record changes have a full history.
  • Dedicated app instances and sync data reside in the customer’s Snowflake account.
  • Plugin pricing excludes extra charges for data, objects and refreshes.

What to know first

  • The Sync Engine’s free listing does not include plugins.
  • Paid plugin pricing is based on active directions and endpoint connections.
  • Some plugins have custom pricing.
  • Enhanced support SLAs require an add-on.

Singular: what it does well

  • Tracks clicks, impressions and re-engagement for mobile attribution.
  • Analytics include cohorts, retention, ROAS and SKAdNetwork reporting.
  • Connects cost data from more than 1,200 sources.
  • Links support journeys across web, apps, email, push, SMS and QR.
  • Core fraud detection and prevention is included in every plan.

What to know first

  • The free plan is limited to 15,000 paid conversions.
  • Growth is billed per conversion on request.
  • Enterprise pricing is customized and not listed.

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