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Mailchimp vs Resend Broadcasts

Both stand on transactional email software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Mailchimp

Free plan AndroidAPIiPhone+1

Choose Mailchimp if you want email marketing with automation, segmentation and campaign testing in one service. The Free plan has tight contact, sending, audience and seat limits, so review the paid plan allowances if you need more room.

Visit Mailchimp

Resend Broadcasts

Free plan APIWeb

Resend Broadcasts combines a visual editor, scheduling, contact-level tracking and API controls for campaigns to existing contacts. Its free plan has daily and monthly send limits, while marketing plans are constrained by audience size.

Visit Resend Broadcasts

The facts

MailchimpResend Broadcasts
Free planYesYes
Open sourceNoNot published
Runs onAndroid, API, iPhone, WebAPI, Web
Lowest paid planEssentials: $13 a monthPro: $20 a month
Plans published44
MakerMailchimpResend Broadcasts
Websitemailchimp.comresend.com
On transactional email software#3 of 41#19 of 41

Mailchimp: what it does well

  • Includes email automation and audience segmentation.
  • Supports landing pages and A/B testing.
  • Offers custom domains, popups and sticky bars.
  • Lists 300 native integrations.
  • Available on web, iOS and Android.

What to know first

  • Free plan is limited to 250 contacts.
  • Free plan allows 500 emails per month and 250 per day.
  • Free plan includes one audience and one seat.

Resend Broadcasts: what it does well

  • Visual editor includes multiple content blocks
  • Supports personalization and scheduled broadcasts
  • Reports delivery and engagement metrics
  • API can create, update and schedule broadcasts

What to know first

  • Broadcasts can only go to existing contacts
  • Marketing plans are limited by contact count
  • No free trial

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