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Kantar Marketplace vs QDA Miner

Both stand on marketing research software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Kantar Marketplace

Paid Web

Kantar Marketplace offers a focused set of research capabilities with two distinct purchasing approaches. Request pricing to determine whether pay-as-you-go or an upfront commitment fits the intended project volume.

Visit Kantar Marketplace

QDA Miner

Paid LinuxMacWindows

QDA Miner presents a document-focused analysis tool with sentiment and entity features across 68 languages. The trial provides a short evaluation window, while continued use requires a paid plan.

Visit QDA Miner

The facts

Kantar MarketplaceQDA Miner
Free planNot publishedNo
Open sourceNot publishedNot published
Runs onWebLinux, Mac, Windows
Lowest paid planFree or on requestNot published
Plans published2None
MakerNot publishedNot published
Websitekantar.comprovalisresearch.com
On marketing research software#41 of 58#45 of 58

Kantar Marketplace: what it does well

  • Panel access included
  • Conjoint analysis available
  • Advanced reporting
  • Self-serve or expert service
  • Centralized budget option

What to know first

  • No free plan
  • Pricing is available on request
  • Bulk option requires upfront commitment
  • Paid web service

QDA Miner: what it does well

  • Sentiment analysis is available
  • Includes entity extraction
  • Supports 68 languages
  • Runs on Linux, macOS, and Windows
  • Cloud deployment is listed

What to know first

  • No free plan is available
  • The product is paid
  • Trial period is limited to 14 days

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