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ExactMetrics vs HT Easy GA4

Both stand on web analytics tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

ExactMetrics

Free plan APIWeb

ExactMetrics brings broad Google Analytics reporting and several tracking integrations into WordPress. Its free option covers basic access, while paid plans vary by sites, credits, and support level.

Visit ExactMetrics

HT Easy GA4

Free plan Web

HT Easy GA4 combines GA4 reporting, event tracking, and e-commerce details within WordPress. Its free plan supports initial use, while advanced WooCommerce tracking requires Pro versions and paid plans begin at $59 a year.

Visit HT Easy GA4

The facts

ExactMetricsHT Easy GA4
Free planYesYes
Open sourceNot publishedNot published
Runs onAPI, WebWeb
Lowest paid planPlus: $99.50 a yearPersonal: $59 a year
Plans published43
MakerNot publishedNot published
Websiteexactmetrics.comhasthemes.com
On web analytics tools#37 of 142#33 of 142

ExactMetrics: what it does well

  • Analytics reports inside WordPress
  • No-code tracking setup
  • Ecommerce and form integrations
  • PPC tracking for three ad platforms
  • Free plan available

What to know first

  • Works only on WordPress sites
  • Requires at least WordPress 4.9
  • WordPress.com installations require Business plan
  • Paid renewals are at full price

HT Easy GA4: what it does well

  • GA4 reports appear inside the WordPress dashboard
  • Includes event, funnel, and e-commerce tracking
  • Supports customizable cookie-consent tracking delays
  • Allows role-based tracking exclusions
  • Free plan and free trial available

What to know first

  • WooCommerce e-commerce tracking requires both Pro versions
  • Inspector cannot guarantee tracking accuracy
  • Paid plans start at $59 a year

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