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DemandSense vs Visitor

Both stand on website visitor identification software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

DemandSense

Free trial Web

Choose DemandSense if you manage LinkedIn Ads and need company-level campaign controls or CRM-linked revenue attribution. Look elsewhere if you need a free plan or cannot connect a CRM for attribution.

Visit DemandSense

Visitor

Free plan Web

Visitor focuses on identifying visiting companies and showing their on-site activity, rather than individual visitors. Its free tier is limited to 25 identified companies over one website, while paid plans add monthly identification capacity and broader website coverage.

Visit Visitor

The facts

DemandSenseVisitor
Free planA free trialYes
Open sourceNot publishedNot published
Runs onWebWeb
Lowest paid planBase: $89 a monthStarter: €25 a month
Plans published23
MakerNot publishedNot published
Websitedemandsense.comtryvisitor.com
On website visitor identification software#15 of 28#11 of 28

DemandSense: what it does well

  • Schedules campaigns by day, hour, and time zone.
  • Automatically pauses campaigns at account or campaign-group budget limits.
  • Targets companies by sub-industry, size, and region.
  • Tracks company impressions, clicks, and conversions.
  • Revenue Attribution connects LinkedIn activity to CRM pipeline and revenue.

What to know first

  • No free plan is available.
  • Revenue Attribution requires a CRM connection.
  • The web platform has a 30-day trial and paid plans from $89/mo.

Visitor: what it does well

  • Filters company visits by country, date, or activity
  • Shows page history, counts, and timelines
  • CSV export is available
  • Installation snippet is under 1 KB
  • Free plan includes full dashboard access

What to know first

  • Typically identifies only 10–30% of B2B traffic
  • Free plan covers one website
  • Free plan's 25 identifications are lifetime-limited
  • Contact details are not revealed

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