Side by side
BIP vs Direct Mail
Both stand on email marketing software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan APIWeb
BIP combines campaign scheduling, segmentation, imports, and API controls with send-based pricing. Check the one-channel-per-campaign limit and the listed capacity of each plan before choosing.
Visit BIP
Free plan iPhoneMac
Choose Direct Mail if you want email automation, segmentation, and landing pages on macOS or iOS, with a free plan for up to 150 monthly emails. Look elsewhere if you need a listed price for an unlimited-email tier before comparing plans.
Visit Direct MailThe facts
| BIP | Direct Mail | |
|---|---|---|
| Free plan | Yes | Yes |
| Open source | Not published | Not published |
| Runs on | API, Web | iPhone, Mac |
| Lowest paid plan | See the plans | Unlimited Plan — 500 contacts: $17.85 a month |
| Plans published | 8 | 12 |
| Maker | BIP | Direct Mail |
| Website | bip.marketing | directmailmac.com |
| On email marketing software | #15 of 187 | #19 of 187 |
BIP: what it does well
- Unlimited contact storage at no cost.
- Campaigns can run on schedules or app triggers.
- Imports support CSV and XLSX with deduplication.
- API can send events to up to three webhooks per dispatch.
What to know first
- Each campaign uses email or WhatsApp, not both.
- Free plan includes 1,000 monthly email sends.
Direct Mail: what it does well
- Email automation and audience segmentation are included.
- Landing pages are available for campaigns.
- The free plan includes 150 emails per month.
- Unlimited-email tiers cover up to 40,000 contacts.
- Lists 8,000 native integrations.
What to know first
- The free plan is limited to 150 emails per month.
- The listed subscriber limit is 500.
- Prices are not provided for Unlimited Plan tiers.
Alternatives to BIP Alternatives to Direct Mail The whole list