Side by side
BidX vs Funnel
Both stand on marketing analytics software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Paid APIWeb
BidX brings campaign creation, optimization, and reporting together for marketplace advertising. Buyers should account for its annual commitment and confirm account needs, since the default is one Amazon account per region.
Visit BidX
Free trial Web
Funnel centralizes marketing data with extensive connectors, reporting destinations, and optional measurement and AI features. Its paid plans scale connector and workspace access, while the free trial excludes custom connectors.
Visit FunnelThe facts
| BidX | Funnel | |
|---|---|---|
| Free plan | No | A free trial |
| Open source | Not published | Not published |
| Runs on | API, Web | Web |
| Lowest paid plan | See the plans | Starter: $300 a month |
| Plans published | 3 | 3 |
| Maker | Not published | Not published |
| Website | bidx.io | funnel.io |
| On marketing analytics software | #26 of 50 | #22 of 50 |
BidX: what it does well
- Creates several Sponsored ad formats.
- Adjusts bids and keywords toward target ACOS.
- Includes real-time organic and paid reporting.
- Offers white-label branding and multi-account management.
What to know first
- Plans require an annual commitment.
- Historical data covers three months.
- Default limit is one Amazon account per region.
Funnel: what it does well
- 640 listed connectors
- AI answers data questions
- Marketing mix modeling add-on
- No data-volume or row-count charges
- ISO 27001 and SOC 2 Type 2
What to know first
- Starts at $300 monthly, billed annually
- No free plan
- Custom connectors unavailable during trial
- Destination access varies by plan