Side by side
Attributy vs Motiv
Both stand on marketing attribution software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free trial Web
Attributy brings attribution, offline media modeling, optimization, and reporting into one web service. Its plan limits and paid pricing should be checked against your traffic and media needs.
Visit Attributy
Free trial APIWeb
Motiv offers detailed conversion tracing, configurable attribution, and broad advertising integrations for businesses measuring ROAS. Buyers should match conversion allowances and source limits to their plan before choosing it.
Visit MotivThe facts
| Attributy | Motiv | |
|---|---|---|
| Free plan | A free trial | A free trial |
| Open source | Not published | Not published |
| Runs on | Web | API, Web |
| Lowest paid plan | Starter: $799 a month | Starter: $179 a month |
| Plans published | 3 | 4 |
| Maker | Not published | Not published |
| Website | attributy.com | getmotiv.io |
| On marketing attribution software | #17 of 38 | #21 of 38 |
Attributy: what it does well
- Combines multi-touch attribution and marketing mix modeling
- Models TV, CTV, radio, OOH, and DOOH
- Supports more than 150 data sources
- AI forecasts outcomes before spending
- Live cross-channel dashboards
What to know first
- No free plan
- Web platform only
- Starter is limited to fewer than 1M visits
- Enterprise pricing is tailored and unlisted
Motiv: what it does well
- Independent ROAS calculation
- Restricted conversions withheld from ad platforms
- Per-conversion reasoning and click-path views
- Custom and named attribution models
- 30+ sources and 14 ad platforms
What to know first
- No free plan
- Starter plan limits 300 conversions monthly
- Annual billing is paid upfront
Alternatives to Attributy Alternatives to Motiv The whole list