Side by side
AppReply vs MARA
Both stand on online reputation management software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan Web
Visit AppReply 
Free trial APIExtensionWeb
Choose MARA if your hotel needs review monitoring, brand-voice reply drafts, and property-specific feedback analysis. Hotels with multiple properties or a need for expanded analytics and API access should consider Core or Intelligence; Lite is limited to one property and 50 rooms.
Visit MARAThe facts
| AppReply | MARA | |
|---|---|---|
| Free plan | Yes | A free trial |
| Open source | Not published | Not published |
| Runs on | Web | API, Extension, Web |
| Lowest paid plan | Standard: $79 a month | Lite: €70 per property a month |
| Plans published | 4 | 3 |
| Maker | Not published | MARA |
| Website | appreply.co | mara-solutions.com |
| On online reputation management software | #16 of 61 | #20 of 61 |
AppReply: what it does well
MARA: what it does well
- Monitors major travel, hospitality, and review sites.
- Learns a hotel's voice from its published replies.
- Supports direct replies to four review sources.
- Analytics surface property-specific topics and sentiment.
- Surveys can route positive and negative feedback differently.
What to know first
- No free plan is available.
- Lite is limited to one property and 50 rooms.
- Lite includes 150 AI replies per month.
- Other review sources require manual reply publishing.
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