Side by side
AppLovin MAX vs CAS.AI Mediation
Both stand on app monetization platforms. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan AndroidiPhone
MAX combines ad mediation, reporting, testing, and ad review for mobile games. Check network-specific setup and custom-network limitations, and account for consent requirements where they apply.
Visit AppLovin MAX Free plan AndroidAPIiPhone+1
CAS.AI combines bidding and waterfall auctions with reporting on each impression and a wide range of listed SDK integrations. Review the revenue share terms and SDK data collection requirements before choosing it.
Visit CAS.AI MediationThe facts
| AppLovin MAX | CAS.AI Mediation | |
|---|---|---|
| Free plan | Yes | Yes |
| Open source | Not published | No |
| Runs on | Android, iPhone | Android, API, iPhone, Web |
| Lowest paid plan | Free or on request | Free or on request |
| Plans published | 1 | 2 |
| Maker | Not published | Not published |
| Website | applovin.com | cas.ai |
| On app monetization platforms | #2 of 10 | #1 of 10 |
AppLovin MAX: what it does well
- Real-time auction awards the highest bid
- Supports six listed ad formats
- Provides user-level and impression-level reporting
- A/B testing compares networks, prices, and regions
- Free for publishers
What to know first
- Mediated networks require separate accounts and approval
- Custom networks cannot use in-app bidding or Auto-CPM
- AppLovin cannot troubleshoot unsupported custom networks
- Publishers must handle applicable consent flags
CAS.AI Mediation: what it does well
- Free plan listed as free
- Supports rewarded, interstitial, banner, MREC and native ads
- Reports auction winner and price per impression
- SDK support spans multiple engines and frameworks
- Advertises 24/7 expert support
What to know first
- CAS takes a share of earnings
- No-loss test promise requires 5,000+ daily active users
- SDK may collect advertising and usage data
- Publishers must obtain appropriate user consent
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