Side by side
AdRoll vs Amazon DSP
Both stand on programmatic advertising platforms. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan APIWeb
AdRoll brings multichannel campaign coordination, automated bidding, and reporting together. Its audience-targeting limits and self-service-only Social Ads support are important considerations.
Visit AdRoll Paid
Visit Amazon DSP The facts
| AdRoll | Amazon DSP | |
|---|---|---|
| Free plan | Yes | No |
| Open source | No | Not published |
| Runs on | API, Web | Not published |
| Lowest paid plan | Free or on request | Not published |
| Plans published | 8 | None |
| Maker | Not published | Amazon Ads |
| Website | adroll.com | advertising.amazon.com |
| On programmatic advertising platforms | #1 of 9 | #5 of 9 |
AdRoll: what it does well
- Campaigns span social and programmatic channels.
- BidIQ optimizes bids in real time.
- Campaign reports can be exported.
- Reporting APIs are listed.
- Live email and phone support are available.
What to know first
- Competitor targeting is not offered.
- Website-level audiences are not offered.
- Social Ads is self-service only.
- The product does not currently support SSO.
Amazon DSP: what it does well
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