Side by side
AB Tasty vs Optimizely Experimentation
Both stand on experimentation platforms. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free trial AndroidAPIExtension+4
AB Tasty combines experimentation and rollout tools with personalization, feature management, and analytics across web and mobile. Its plans differ in workspace, domain, and support allowances, while pricing is available only on request.
Visit AB Tasty
Free plan AndroidiPhoneWeb
Optimizely Experimentation offers a range of web and mobile testing approaches and feature flags. Its free Rollouts plan has unlimited flags but permits one experiment at a time.
Visit Optimizely ExperimentationThe facts
| AB Tasty | Optimizely Experimentation | |
|---|---|---|
| Free plan | A free trial | Yes |
| Open source | No | Not published |
| Runs on | Android, API, Extension, iPhone, Mac, Self-hosted, Web | Android, iPhone, Web |
| Lowest paid plan | Basic: €15,000 a year | Free or on request |
| Plans published | 5 | 1 |
| Maker | Not published | Not published |
| Website | wingify.com | optimizely.com |
| On experimentation platforms | #8 of 23 | #11 of 23 |
AB Tasty: what it does well
- Includes A/B/n, split URL, and multivariate tests
- Growth lists unlimited experiments, variations, and metrics
- Documented SDKs cover web, mobile, and server environments
- Enterprise lists SSO, API access, and self hosting
What to know first
- Pricing is available on request
- Growth lists one workspace and one domain
- Trial lasts 30 days
Optimizely Experimentation: what it does well
- Supports six listed testing approaches.
- Web and mobile platform support, including Android and iOS.
- Includes a visual editor and audience targeting.
- Free plan includes unlimited feature flags.
What to know first
- Free plan allows one experiment at a time.
Alternatives to AB Tasty Alternatives to Optimizely Experimentation The whole list