Freedom251 › Pop-Up Builder Software
Wheelio
What Wheelio is
Wheelio is a web-based pop-up tool for stores that want to collect leads and encourage conversions with coupon offers. It provides interactive formats including a wheel of fortune, Rollie slot machine, Scratchy scratch card, pull-out tab, and notification popup. Campaigns can appear on exit intent, a click, page scroll, delay, URL or link, or pull-out tab. Audience and geo-targeting are available, along with forms for email addresses, phone numbers, Messenger opt-ins, and push notification opt-ins. The dashboard supports campaign creation, scheduling, template customization, and monitoring of revenue, conversion rates, and collected emails. Wheelio can create unique dynamic coupons and place discounts directly in Shopify checkout. Integrations listed include Shopify, WooCommerce, Klaviyo, Mailchimp, Attentive, Postscript, and PushOwl; WooCommerce needs a paid extension. Pricing starts at $14.92/mo with a 7-day trial, and there is no free plan.
Who it suits
Wheelio suits stores seeking gamified pop-ups, lead forms, targeting, and coupon campaigns through a browser. It is aimed at teams using listed ecommerce and marketing integrations.
What it does well
- Multiple gamified pop-up formats
- Email, phone, Messenger, and push capture
- Audience and geo-targeting available
- Dynamic Shopify checkout coupons
- Campaign scheduling and performance monitoring
What to know first
- No free plan
- WooCommerce requires a paid extension
- Web platform only
- Usage plans limit monthly impressions
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Level 3 | $109.92 /month · 250k impressions/month | $109.92 a month |
| Beginner | $14.92 /month · 30k impressions/month | $14.92 a month |
| Level 4 | $192.92 /month · 500k impressions/month | $192.92 a month |
| The Big Guns | $249.92 /month · 750k impressions/month | $249.92 a month |
| Level 1 | $29.92 /month · 60k impressions/month | $29.92 a month |
| Level 2 | $54.92 /month · 100k impressions/month | $54.92 a month |
As wheelio-app.com lists them, read 8 Oct 2026. The maker's own page has the final word.
Verdict
Wheelio combines varied interactive pop-ups with lead capture, targeting, campaign controls, and coupon handling. Its paid plans and WooCommerce extension requirement are important considerations for store teams.
Facts from Wheelio's own pages
- Campaign tools
- Its dashboard lets users create and schedule campaigns, customize pop-ups using templates, and monitor revenue, conversion rates, and collected emails. · wheelio-app.com, 8 Oct 2026
- Company and location
- The privacy policy identifies IT Trading d.o.o. and gives a mailing address in Metlika, Slovenia. · wheelio-app.com, 8 Oct 2026
- Compliance
- The maker says pop-ups can be configured to be GDPR compliant and SMS lead collection can be TCPA compliant. · wheelio-app.com, 8 Oct 2026
- Coupons
- Wheelio can create unique dynamic coupons and inject discounts directly into Shopify checkout. · wheelio-app.com, 8 Oct 2026
- Gamification
- The product offers a wheel of fortune, a slot machine called Rollie, and a scratch card called Scratchy. · wheelio-app.com, 8 Oct 2026
- Integrations
- Listed integrations include Shopify, WooCommerce, Klaviyo, Mailchimp, Attentive, Postscript, and PushOwl; the site says WooCommerce requires a paid extension. · wheelio-app.com, 8 Oct 2026
- Lead capture
- Wheelio can collect email addresses, phone numbers, Messenger opt-ins, and push notification opt-ins. · wheelio-app.com, 8 Oct 2026
- Mobile and performance
- The maker describes Wheelio as mobile responsive and says its developer team works to optimize loading speed and site impact. · wheelio-app.com, 8 Oct 2026
- Purpose
- Wheelio is a gamified pop-up tool designed to turn store visitors into leads and increase conversions with coupon offers. · wheelio-app.com, 8 Oct 2026
- Support
- A customer testimonial on the maker's site describes Wheelio support as great. · wheelio-app.com, 8 Oct 2026
- Trial
- The site advertises a 7-day risk-free trial. · wheelio-app.com, 8 Oct 2026
Where Wheelio stands on Freedom251
- Pop-Up Builder Software#27 of 29
- Popup Software#27 of 28