Whaaty is a paid AI-powered WhatsApp CRM from NextWave Technology Private Limited in Noida, India. Built on the official WhatsApp Business API, it supports broadcasts, customer engagement, automation and sales through WhatsApp. Personalized broadcasts include segmentation, A/B testing and template approval. A drag-and-drop flow builder uses triggers, conditions and AI routing to create automated journeys. The shared team inbox supports simultaneous agents, assignment, labels, saved replies and performance tracking. AI can draft replies in a brand voice, segment customers by behavior and score leads. Catalogues, carts and payments, including UPI and Razorpay, work inside WhatsApp. Shopify and HubSpot contact syncing, CSV uploads, REST APIs and webhooks are listed. Plans start at ₹799/month plus 18% GST, and a 14-day trial is available; there is no free plan. Whaaty runs on Android, iOS and web. The maker says messages are end-to-end encrypted through WhatsApp, data is stored on India-based servers, and customer data is not sold or shared.
Who it is for
Businesses in ecommerce, EdTech, healthcare, real estate, finance, BFSI or hospitality may use it for WhatsApp-based sales and support. Teams needing shared inboxes and automated journeys are a stated fit.
What is good
- Personalized broadcasts with segmentation and A/B testing
- Drag-and-drop automation with AI routing
- Shared inbox supports multiple agents
- WhatsApp catalogues, carts and payments
- REST APIs and webhooks available
What to know first
- WhatsApp is the only listed channel
- No free plan
- Starter allows 500 broadcast contacts monthly
- Plans add 18% GST
Verdict
Whaaty concentrates CRM, automation and sales activity in WhatsApp, with team tools and developer connections. Its 14-day trial allows evaluation, while channel limits, contact caps and GST-inclusive costs should be checked against your operation.
Whaaty plans and pricing
All plansCompared on WhatsApp marketing software
- Free plan
- No
- Broadcast campaigns
- Yes
- Workflow automation
- Yes
- Personalized variables
- Yes
- Template management
- Yes
- Contact limit
- 500 contacts
- Channel coverage
- whatsapp_only
