Voilae

Overview

Voilae adds AI virtual try-on to Shopify apparel product pages, for clothing merchants who want shoppers to preview garments before buying. Its appeal is the combination of a quick product-page experience and store-level analytics; the trade-off is that usage beyond each plan’s monthly allowance incurs per-generation charges.

Key features

Try-on at the buying decision

Shoppers can select an avatar or upload a photo, with results generated in about 1–2 seconds. Keeping that preview on an apparel product page makes the feature relevant to the purchase itself, but the product is specifically aimed at Shopify clothing stores rather than merchants on other commerce platforms.

Store setup and measurement

Voilae says it installs without code or theme edits, supports Shopify themes, and syncs products and variants automatically. Its dashboard tracks try-ons and the try-on-to-add-to-cart funnel, giving merchants a way to assess whether shoppers who use the feature proceed toward a cart. Starter and higher plans also capture shopper email; Pro adds white-labeling and priority support.

Data and privacy

Shopper photos are sent to fal.ai to generate try-on results and are not retained after delivery. Generated results are stored temporarily in Supabase and then cleaned up. Voilae says data in transit is encrypted with TLS, while product and analytics data are kept in Supabase with row-level security scoped to each store. After uninstall, it says store data is deleted within 48 hours and Shopify customer data request and deletion webhooks are handled. Merchants should weigh this data flow against their own privacy requirements.

Pricing

Voilae offers a free plan and three monthly paid plans. Each successful generated result counts against the allowance; previews, errors, retries, and cached results do not. Overage is billed through Shopify, and merchants can set a cap in Voilae’s admin settings—a useful safeguard when demand is uncertain.

• Free — free: 15 try-ons per month, a try-on analytics dashboard, and $0.20/gen overage. This suits a small-volume trial of the shopper experience, but the smallest allowance and highest overage rate make it a poor fit for steady use without a cap.
• Starter — $13.99 a month, billed Monthly: 150 try-ons per month, $0.15/gen overage, analytics, shopper email capture, and email support. It is the entry paid option for a store that wants those additions and modest recurring volume.
• Growth — $29 a month, billed Monthly: 350 try-ons per month, $0.12/gen overage, analytics, shopper email capture, and email support. The larger allowance and lower overage rate suit merchants expecting more activity than Starter can cover.
• Pro — $99 a month, billed Monthly: 1,200 try-ons per month, $0.10/gen overage, analytics, shopper email capture, white-labeling, and priority support. It is for higher-volume stores that value branded presentation or faster support; the monthly price is difficult to justify for a small try-on audience.

Paid plans include a 14-day free trial. The free plan has a monthly generation allowance, not the paid-plan trial.

Platforms

Voilae is a web app built around Shopify integration. Shopify Billing handles charges; the app uses Shopify product data, a theme app extension, and mandatory Shopify webhooks. It is not presented as a standalone try-on option for other ecommerce platforms.

Who it's for

Voilae fits Shopify apparel merchants who want a photo- or avatar-based preview on product pages and a funnel dashboard to monitor engagement. It is less suitable for stores outside Shopify, non-apparel sellers, or merchants whose expected usage makes generation overages hard to control.

Pros and cons

• Pro: Avatar selection and photo upload offer two ways to try on apparel, with results in about 1–2 seconds.
• Pro: Automatic Shopify product and variant syncing and installation without code or theme edits reduce setup work for Shopify stores.
• Pro: Funnel analytics track try-ons through add-to-cart activity, while overage caps let merchants limit unexpected charges.
• Con: The free plan allows only 15 try-ons monthly, and its $0.20/gen overage rate is the highest of Voilae’s plans.
• Con: The service is tied to Shopify apparel stores, limiting its relevance to other platforms and product categories.
• Con: Shopper photos are sent to fal.ai and generated results are temporarily stored in Supabase, a data flow merchants should assess against their privacy obligations.

Alternatives

Virtual Try-On Software is a category directory for comparing options. Among individual alternatives, TryItOn is worth considering if broad platform coverage matters: it supports web, mobile, desktop, API, and extension platforms, and its free plan includes three try-ons. Photta may suit a workflow centered on product photos and credits, with 20 free credits and a Hobby plan at $14 a month that includes 150 credits/month and 30 product photos/month.

RealityTry offers Shopify installation and basic analytics on its free plan, with 20 free try-on credits; consider it if those starting features align better with your needs. TryOn Virtual has a free plan with 25 try-on sessions per month and says usage pauses at the limit, which may appeal if avoiding overage is the priority.

Perfect Corp. AI Makeup Virtual Try-On API is an alternative to consider for makeup-focused virtual try-on. Tryonixs offers Shopify integration and virtual try-on in its Starter plan, priced at $19 a month, with basic analytics. WeShopAI Virtual Try-On has a free trial with 200 points on registration and selected models only. PICTOFiT is another option for readers comparing virtual try-on products.

Verdict

Voilae is a strong fit for Shopify apparel merchants who want product-page try-on paired with a funnel dashboard and can match a plan to their monthly volume. Its Shopify-specific setup and overage caps are practical strengths; look elsewhere if you need broader platform support, or scrutinize the photo-processing flow and cap usage if privacy or unpredictable generation volume is a concern.