UserTesting

What UserTesting is

UserTesting is a video-first human insight platform for collecting feedback from real people and helping organizations build customer empathy. Teams can gather reactions to ideas, designs, prototypes, websites, apps, and campaigns before, during, and after launch. Its AI analysis synthesizes video, text, and behavioral data to identify themes, patterns, and insights. Research can use participant recruitment, moderated or unmoderated sessions, prototype support, and mobile app testing. Customers can test iOS and Android apps on smartphones and tablets. The Advanced plan includes surveys, interaction tests, think-out-loud tests, and moderated Live Conversation sessions. Ultimate adds AI test creation and analysis, Insights Hub, card sorting, tree testing, and custom audiences; Ultimate+ adds a Figma plugin, custom insights services, and Premier Support+. Listed integrations include Figma, FigJam, Jira, Jira Product Discovery, Slack, Microsoft Teams, Miro, Canva, Qualtrics, Contentsquare, and FullStory. The developer portal provides Results API v2 for QXscores, session data, videos, and transcripts, alongside legacy API v1 endpoints. UserTesting is available on web, iOS, Android, and API. It is paid, has a free trial but no free plan, and pricing is customized by users, types, and features, with quotes available on request.

Who it suits

UserTesting suits teams that want participant feedback on concepts and experiences across the product lifecycle, including prototypes, mobile apps, websites, and campaigns. It also fits organizations that need moderated or unmoderated research and analysis across video, text, and behavioral data.

Getting started

1. Visit https://www.usertesting.com/.
2. Choose a plan tier to discuss, such as Advanced, Ultimate, or Ultimate+.
3. Request a quote based on the users, types, and features you need.
4. Use the free trial to explore the platform.
5. Access the platform through web, iOS, Android, or API.

Verdict

Choose UserTesting if your team needs participant research across concepts, prototypes, websites, apps, or campaigns, with both moderated and unmoderated options. Its AI analysis and integrations support broader research workflows. Look elsewhere if you need a free plan or a listed price before requesting a quote.