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Unbounce
by Unbounce
What Unbounce is
Unbounce is a web-based landing page platform for marketers, sales teams, and agencies. Its drag-and-drop builder creates desktop and mobile landing pages without coding, with more than 100 templates. Conversion features include A/B testing and AI-powered Smart Traffic, which sends visitors to different page variants. An integrated AI writing assistant can rewrite, expand, summarize, and refine landing page copy. Users can target popups and sticky bars by URL, location, referral source, cookies, and action triggers. Listed integrations include Salesforce, HubSpot, Mailchimp, Google Analytics, webhooks, and Zapier. The platform also provides personalization, experiment workflows, a visual editor, custom domains, and a WordPress plugin. Unbounce offers a 14-day trial without a credit card, but trial accounts allow one user, exclude custom domains, and restrict traffic. Paid plans start at $22 a month with yearly billing for Starter, which includes five pages and 500 monthly unique visitors. There is no free plan.
Who it suits
Unbounce suits marketers, sales teams, and agencies building and optimizing landing pages. It is also suited to teams needing testing, personalization, integrations, or targeted popups and sticky bars.
What it does well
- Drag-and-drop pages require no coding
- More than 100 landing page templates
- A/B testing and Smart Traffic
- AI copywriting assistant included
- Phone, email, and chat support
What to know first
- No free plan
- Trial limited to one user
- Trial excludes custom domains
- Starter limits traffic to 500 visitors monthly
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Experiment | Unlimited pages · up to 30k traffic · 3 users · 2 root domains | $149 a month |
| Optimize | Unlimited pages · up to 50k traffic · 5 users · 3 root domains | $249 a month |
| Starter | 5 pages · up to 500 traffic · 1 user · 1 root domain | $29 a month |
| Build | Unlimited pages · up to 20k traffic · 1 user · 1 root domain | $99 a month |
| Agency | Custom pricing · unlimited pages · traffic starting at 50,000 · users starting at 5 · root domains starting at 10 | On request |
| Concierge | Custom pricing · unlimited pages · traffic starting at 100,000 · 15 users · 5 root domains | On request |
As unbounce.com lists them, read 30 Sept 2026. The maker's own page has the final word.
Verdict
Unbounce combines page creation, conversion testing, AI copy assistance, and targeted onsite elements in a web platform. Its paid structure and trial restrictions matter for users comparing entry costs or needing multiple users immediately.
Facts from Unbounce's own pages
- Account protection
- Two-factor authentication is available on every plan, and the platform also offers single sign-on and role based user permissions. · unbounce.com, 30 Sept 2026
- Builder
- Its drag-and-drop landing page builder creates desktop and mobile pages without coding. · unbounce.com, 30 Sept 2026
- Conversion tools
- Unbounce supports A/B testing and AI-powered Smart Traffic that routes visitors to page variants. · unbounce.com, 30 Sept 2026
- Copywriting
- The built-in AI copywriting assistant can rewrite, expand, summarize, and refine landing page copy. · unbounce.com, 30 Sept 2026
- Founded
- 2009 · unbounce.com, 23 Sept 2026
- Free plan
- No · unbounce.com, 22 Sept 2026
- Headquarters
- Vancouver, Canada · unbounce.com, 23 Sept 2026
- Integrations
- The product lists integrations including Salesforce, HubSpot, Mailchimp, Google Analytics, webhooks, and Zapier. · unbounce.com, 30 Sept 2026
- Popups and sticky bars
- Users can target popups and sticky bars by URL, location, referral source, cookies, and action triggers. · unbounce.com, 30 Sept 2026
- Product
- Unbounce is a landing page platform for marketers and agencies to build, test, and optimize landing pages. · unbounce.com, 30 Sept 2026
- Security
- Unbounce states that it is SOC 2 Type 1 certified and complies with privacy and security standards including CASL and PCI-DSS. · unbounce.com, 30 Sept 2026
- Paid from
- 22 · unbounce.com, 22 Sept 2026
- Support
- Unbounce says every account includes extended phone, email, and chat support. · unbounce.com, 30 Sept 2026
- Templates
- The builder includes a gallery of more than 100 landing page templates. · unbounce.com, 30 Sept 2026
- Trial limits
- The 14-day trial requires no credit card and includes full feature functionality, but limits accounts to one user, excludes custom domains, and imposes traffic restrictions. · unbounce.com, 30 Sept 2026
- Who it serves
- Unbounce describes its solutions as serving sales teams, marketers, and marketing agencies. · unbounce.com, 30 Sept 2026
Where Unbounce stands on Freedom251
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