thanks.io automates direct mail, letting users send postcards, letters, notecards, gift cards, and MagnaCards through its dashboard, REST API, MCP server, or integrations. Formats include three postcard sizes, folded notecards, windowed or windowless letters, branded gift cards, and MagnaCards. Campaigns can be set up for drip, birthday, anniversary, holiday, recurring, radius-based Neighbor Blast, or paced evenFLOW sending. Recipient-specific QR codes can provide scan analytics, and QR tracking is available on every plan. The digital handwriting engine uses fonts, AI Fonts, and an optional Realism Mode; it does not use real pens or human handwriters. ThanksAI Studio can generate campaigns and designs from plain-English prompts, with per-recipient AI-written copy and dynamic images also available. Developer tools include REST API v2, webhooks, OAuth2, personal access tokens, and MCP servers. Pay as you go costs $0/month and includes full API access. Business costs $49/month, with postage-included per-piece charges in addition to subscriptions where applicable. Gift card sending requires Business, Professional, or Enterprise.
Who it is for
thanks.io suits businesses that send direct mail campaigns and want automation, recipient-level QR analytics, or developer access. It may also fit teams using its listed CRM, marketing, and workflow integrations.
What is good
- Multiple mail formats and automated campaign types
- QR tracking is available on every plan
- Full API access on Pay as you go
- AI tools generate campaign designs and copy
- International delivery listed on most mail types
What to know first
- Gift card sending requires a higher-tier plan
- Per-piece postage charges may add to subscriptions
- Digital handwriting is not made by people or pens
Verdict
thanks.io combines direct mail formats, campaign automation, QR analytics, and developer tools. Check the gift-card plan requirement and per-piece mailing charges when estimating what a campaign needs.
thanks.io plans and pricing
All plansCompared on direct mail automation software
- Free plan
- Yes
- Paid from
- $49/mo
- Mail formats
- Postcards, windowed letters, windowless letters, notecards, gift cards, MagnaCards
- Personalization level
- one-to-one
- API access
- Yes
- CRM connections
- HubSpot, Salesforce, Pipedrive, ActiveCampaign, HighLevel, Bold Trail, kvCORE, Zoho, Keap, Monday.com, Follow Up Boss, InsuredMine, iList
- Address verification
- Yes
- Delivery scope
- both





