Freedom251 › Direct Mail Automation Software

ZAP~POST

Free plan APIWeb

What ZAP~POST is

ZAP~POST automates personalized postcards and letters when real-time events or customer actions trigger a campaign. Its web design app supports drag-and-drop editing, custom fields, uploaded images, and unique promotional or QR codes. Mail formats include oversized and A5 postcards, an A5 one-piece mailer, and secure letters. Campaigns can use recipient-specific QR codes and tracking, while conversion attribution is handled through the customer’s analytics platform. The service validates recipient data and cleanses records; rejected records may receive Zap credits under its credit rules. It lists integrations including Klaviyo, Dotdigital, Ometria, HubSpot, Bloomreach, Zapier, Force24, and Shopify, and API connections for ecommerce, CRM, and CDP tools. A one-off trial campaign is available without a credit card, and the site advises sending to at least 1,000 recipients. The UK is its main standard mailing location; campaigns can also go to the US, Germany, the Netherlands, France, and Italy, with specifications, prices, and turnaround varying by country. Website pricing is based on second-class mail; first-class pricing requires contacting the company.

Who it suits

ZAP~POST suits teams that want customer actions to trigger personalized physical mail campaigns. It may also fit organizations connecting ecommerce, CRM, or CDP tools to direct mail.

What it does well

Automates mail triggered by real-time events or customer actions
Designs support custom fields and uploaded images
Supports recipient-specific QR codes and tracking
Validates recipient data and cleanses records
Offers a one-off trial without a credit card

What to know first

First-class pricing requires contacting the company
Specifications, prices, and turnaround vary by country
Trial guidance recommends at least 1,000 recipients

Limits

Annual Basic allows up to 12,000 Zaps per year, up to five campaigns, and one integration. Monthly Basic allows up to 1,000 Zaps per month, up to five campaigns, and one integration; Pay As You Go Basic requires a minimum send of 500 Zaps and includes one campaign and one Zap format. The site offers a one-off trial and advises trying at least 1,000 recipients.

Plans

Plan	Billed and limits	Price
Annual — Pro	£0 monthly; plus from 0p per Zap. · Up to 60,000 Zaps / year · unlimited campaigns · 2 integrations · MFA · webhooks and logs · insights	Free
Annual — Basic	£0 monthly; plus from 0p per Zap. · Up to 12,000 Zaps / year · up to 5 campaigns · 1 integration · email and chat support	Free
Annual — Premium	£0 monthly; plus from 0p per Zap. · Up to 120,000 Zaps / year · unlimited campaigns and integrations · dedicated account manager	Free
Pay As You Go — Basic	No membership fee shown; plus from 0p per Zap. · 500–unlimited Zaps / month · 1 campaign · 1 Zap format · minimum send 500 Zaps · email and chat support	Free
Monthly — Pro	£0 monthly; plus from 0p per Zap. · Up to 5,000 Zaps / month · unlimited campaigns · 2 integrations · MFA · webhooks and logs · insights	Free
Annual — Standard	£0 monthly; plus from 0p per Zap. · Up to 30,000 Zaps / year · up to 10 campaigns · 1 integration · API access and logs · phone or Meet support	Free
Monthly — Standard	£0 monthly; plus from 0p per Zap. · Up to 2,500 Zaps / month · up to 10 campaigns · 1 integration · API access and logs · phone or Meet support	Free
Monthly — Basic	£0 monthly; plus from 0p per Zap. · Up to 1,000 Zaps / month · up to 5 campaigns · 1 integration · email and chat support	Free

The first 8 of 10 plans, as zappost.com lists them, read 8 Oct 2026. The maker's own page has the final word. Every plan

Getting started

Open https://zappost.com/ in a web browser.
Connect an ecommerce, CRM, or CDP tool through an API or a listed connection option.
Use the web design app to create a postcard or letter campaign.
Set up a one-off trial campaign; no credit card is required.
Choose a mailing destination from the listed countries and check its specifications, pricing, and turnaround.

Verdict

ZAP~POST combines triggered mail campaigns with personalization, data cleansing, and multiple integration options. Check country-specific mail details and contact the company for first-class pricing.

Questions

Is there a free plan or trial?

The facts list a free plan and a free trial. The site offers a one-off trial campaign without requiring a credit card and advises trying at least 1,000 recipients.

What does ZAP~POST cost?

Listed plans show £0 monthly or £0 per year, plus from 0p per Zap. Enterprise is bespoke, and first-class pricing is available by contacting the company.

Which platforms does it support?

ZAP~POST is available on web and API.

Which integrations are listed?

Named integrations include Klaviyo, Dotdigital, Ometria, HubSpot, Bloomreach, Zapier, Force24, and Shopify. The FAQ also identifies StackConnect, Zapier, and Patchworks as connection options for ecommerce, CRM, and CDP tools.

Where can it mail campaigns?

The UK is its main standard mailing location; campaigns can also be sent in the US, Germany, the Netherlands, France, and Italy. Specifications, prices, and turnaround vary by country.

Who makes ZAP~POST?

The site identifies ZAP~POST as a direct-mail innovation of ARC X-media Ltd and gives an address in London.

Facts from ZAP~POST's own pages

Automation connections: The FAQ says ecommerce, CRM, and CDP tools can connect by API, with StackConnect, Zapier, and Patchworks identified as connection options. · zappost.com, 8 Oct 2026
Company: The site identifies ZAP~POST as a direct-mail innovation of ARC X-media Ltd and gives its address as 78 York St, London W1H 1DP. · zappost.com, 8 Oct 2026
Data cleansing: The service validates recipient data and cleanses records; rejected records can receive Zap credits under the stated credit rules. · zappost.com, 8 Oct 2026
Design: The web design app provides drag-and-drop editing, custom fields, uploaded images, and unique promotional or QR codes. · zappost.com, 8 Oct 2026
Headquarters: London, United Kingdom · zappost.com, 28 Sept 2026
Integrations: Listed integrations include Klaviyo, Dotdigital, Ometria, HubSpot, Bloomreach, Zapier, Force24, and Shopify. · zappost.com, 8 Oct 2026
Mail formats: The site lists oversized and A5 postcards, an A5 one-piece mailer, and a secure letter format. · zappost.com, 8 Oct 2026
Mailing locations: The company identifies the UK as its main standard mailing location and says campaigns can also be sent in the US, Germany, the Netherlands, France, and Italy; specifications, prices, and turnaround vary by country. · zappost.com, 8 Oct 2026
Materials: ZAP~POST says its on-demand mail is printed on FSC paper from sustainable and recycled sources and that it uses biodegradable inks and recyclable paper. · zappost.com, 8 Oct 2026
Notable limit: Website pricing is based on second-class mail; first-class pricing is available by contacting the company and is not listed on the website. · zappost.com, 8 Oct 2026
Personalization and tracking: Campaigns can use recipient-specific QR codes and tracking, while conversion attribution is left to the customer using its analytics platform. · zappost.com, 8 Oct 2026
Product: ZAP~POST sends personalized postcards and letters automatically when real-time events or actions trigger a campaign. · zappost.com, 8 Oct 2026
Security: ZAP~POST says it is ISO 27001 certified and links to its documentation, security policies, and compliance materials through Vanta. · zappost.com, 8 Oct 2026
Support: The FAQ says customers can contact the team by email, chat, or phone during UK office hours; plan support also varies by tier. · zappost.com, 8 Oct 2026
Trial: The site offers a one-off trial campaign, says no credit card is required, and advises a trial of at least 1,000 recipients. · zappost.com, 8 Oct 2026

Where ZAP~POST stands on Freedom251

Direct Mail Automation Software#12 of 28