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SMSala
by SMSala

What SMSala is
SMSala is a communications platform offering SMS, WhatsApp, RCS, voice, email, authentication, and network APIs. Its SMS API handles single or bulk messages for one-time passwords, transactions, alerts, and campaigns, with sender ID controls, campaign reporting, and delivery tracking. Delivery status can be sent to a callback URL, and reports are also available through API endpoints. Developers can use REST APIs, SDKs, documentation, a Postman collection, code samples, and webhooks. Requests require an apiToken, passed as a query parameter for GET or in the JSON body for POST. SMSala says its network covers 190+ countries with 500+ operator connections and describes direct routing with automatic failover if a route degrades. It also offers verification tools, including OTP, two-factor authentication, and flash calls. Prices depend on destination, route, and volume; pricing is on request rather than a fixed subscription. Self-service sign-up includes test credits for live SMS and OTP traffic. The company is headquartered in Dubai.
Who it suits
SMSala identifies enterprises, mobile operators, aggregators, developers, and SMB teams as customers. Its API and developer resources suit teams integrating messaging or verification into their own systems.
What it does well
- SMS API supports single and bulk messages
- Delivery events can be sent by webhook
- SDKs, code samples, and API documentation available
- Self-service signup includes test credits
- Multiple business numbers and custom call routing
What to know first
- No fixed subscription price listed
- SMS rates vary by destination, route, and volume
- Customers must obtain required messaging permissions
- Customers are responsible for security controls
Limits
SMS costs depend on destination, route, and messaging volume rather than a fixed subscription. The listed Afghanistan example is €0.28 per message, billed at €0.275 per message on the local route.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| SMS pricing (Afghanistan example) | 0.2750 EUR / message local Afghanistan · Local route · Afghanistan destination | €0.28, paid once |
As smsala.com lists them, read 13 Oct 2026. The maker's own page has the final word.
Getting started
- Open the SMSala website
- Sign up through the self-service process
- Use the included test credits for live SMS and OTP traffic
- Create API requests with an apiToken
- Connect delivery callbacks or retrieve reports through the API
Verdict
SMSala combines messaging, verification, and other communications APIs, with delivery reporting and developer resources. Rates vary by destination, route, and volume, so teams should check the relevant estimate before planning costs.
Questions
What does SMSala provide?
SMSala provides SMS, WhatsApp, RCS, voice, email, authentication, and network APIs, plus web access.
Does SMSala have a free plan or trial?
Yes. SMSala lists a free plan and a free trial; self-service signup includes test credits for live SMS and OTP traffic.
How is SMSala priced?
Pricing is on request. SMS rates vary by destination, route, and messaging volume; an Afghanistan example is €0.28 per message, billed at €0.275 per message on the local route.
Which platforms support SMSala?
SMSala is available through web and API access.
What developer tools are available?
The service lists REST APIs, official SDKs, API documentation, a Postman collection, code samples, and webhooks.
Where is SMSala based?
SMSala is headquartered in Dubai, United Arab Emirates, and was founded in 2010.
Facts from SMSala's own pages
- API
- The SMS API supports single and bulk messages, delivery tracking, campaign reporting, and sender ID management. · smsala.com, 12 Oct 2026
- API and developer tools
- The SMS API page lists REST APIs, SDKs, API documentation, a Postman collection, code samples, and webhooks. · smsala.com, 13 Oct 2026
- API authentication
- SMS API requests require an apiToken, supplied as a query parameter for GET requests or in the JSON body for POST requests. · smsala.com, 12 Oct 2026
- Audience
- The company identifies enterprises, mobile operators, aggregators, developers, and SMB teams as customer groups. · smsala.com, 12 Oct 2026
- Auto attendant
- Yes · smsala.com, 22 Sept 2026
- Business numbers
- multiple · smsala.com, 22 Sept 2026
- Call routing
- custom · smsala.com, 22 Sept 2026
- Certifications and compliance
- The SMS API page displays Meta Business Partner, ISO 27001, GDPR, SOC 2 Type II, and PCI DSS credentials. · smsala.com, 13 Oct 2026
- Coverage
- The site says its services cover 190+ countries and connect to 500+ operators. · smsala.com, 13 Oct 2026
- Customer responsibilities
- Customers are responsible for lawful use, obtaining required messaging permissions, maintaining security controls, and cooperating with compliance reviews. · smsala.com, 12 Oct 2026
- Delivery reporting
- SMSala says it provides real-time delivery reports and sends delivery events through webhooks. · smsala.com, 13 Oct 2026
- Delivery tracking
- The API accepts a callback URL for delivery status and provides endpoints to retrieve delivery reports. · smsala.com, 12 Oct 2026
- Founded
- The company’s timeline says SMSala launched in the Middle East in 2010. · smsala.com, 12 Oct 2026
- Headquarters
- Dubai, United Arab Emirates · smsala.com, 4 Oct 2026
- HQ
- SMSala says it is headquartered in Dubai, United Arab Emirates. · smsala.com, 12 Oct 2026
- Integrations
- SMSala says its REST APIs, SDKs, and webhooks can connect messaging services with websites, mobile apps, CRMs, and business applications. · smsala.com, 13 Oct 2026
- Messaging reach
- The company says its network reaches 190+ countries and has 500+ operator connections. · smsala.com, 12 Oct 2026
- Pricing basis
- SMSala says SMS prices vary by destination, route, and messaging volume. · smsala.com, 13 Oct 2026
- Product
- SMSala describes itself as a global CPaaS for SMS, WhatsApp, RCS, voice, email, authentication, and network APIs. · smsala.com, 13 Oct 2026
- Routing
- SMSala says it routes messages through direct operator connections and automatically fails over when a route degrades. · smsala.com, 13 Oct 2026
- Security
- The SMS API page lists encrypted API connections, API keys, IP whitelisting, and TLS 1.3. · smsala.com, 13 Oct 2026
- Security and compliance
- Its compliance center calls for recipient consent where required, opt-out handling, account verification, traffic monitoring, and abuse detection. · smsala.com, 12 Oct 2026
- SMS pricing
- SMS rates vary by destination, route, and messaging volume; the pricing page provides an estimate rather than a fixed subscription price. · smsala.com, 12 Oct 2026
- SMS uses
- Its SMS API supports OTP, transactional messages, alerts, and marketing campaigns. · smsala.com, 13 Oct 2026
Where SMSala stands on Freedom251
- Business Phone Systems#31 of 167
- Transactional SMS Software#15 of 76
- Cloud PBX Software#7 of 27