Freedom report

One barScore 5.6

  • Runs widely1 of 6 device platforms
  • DocumentedPlans, terms and facts published

Setu CRM is a web-based real-estate CRM and sales platform from Setu CRM in Noida, Delhi NCR, India. It brings leads, contacts, properties, communications, follow-ups, site visits, and deals into one workspace for independent agents, sales teams, brokerages, and property consultants. Lead records can include source, status, assigned agent, and communication history. Lead import, routing, automated follow-up, and property matching support sales work. Configured workflow rules can schedule actions after events such as a new lead or completed site visit. WhatsApp Inbox connects customer conversations with lead or contact records through a customer-authorized business integration. AI-assisted workflows surface context and prepare communications, but team review is required before sending messages or completing actions. Role-based access, controlled workflows, and purpose-driven data use are described. A mobile app is available, and prospects are directed to book a demo. Paid plans include Starter, Pro, and Enterprise; a 14-day trial is listed.

Who it is for

Setu CRM is aimed at real-estate agents, sales teams, brokerages, and property consultants. It fits teams needing lead workflows, property matching, WhatsApp records, and follow-up automation.

What is good

  • Real-estate-focused workspace
  • Automated follow-up workflows
  • WhatsApp Inbox links conversations to records
  • AI assistance requires team review
  • Mobile app available

What to know first

  • No free plan
  • Starter is limited to 15 users
  • Each plan lists one active WhatsApp account

Verdict

Setu CRM combines property sales records with workflow automation, communication history, and matching tools. Its trial and demo route help prospective teams evaluate the paid plans before choosing user capacity.

Setu CRM plans and pricing

All plans
Starter 15 users · 1 active WhatsApp Business account setucrm.app · 22 Sept 2026
Pro Unlimited users · 1 active WhatsApp Business account setucrm.app · 22 Sept 2026
Enterprise Unlimited users · 1 active WhatsApp Business account setucrm.app · 22 Sept 2026

Compared on real estate CRM software

Free plan
No
Automated follow-up
Yes
Lead routing
Yes
Property matching
Yes
Mobile app
Yes
Lead import
Yes

Best Setu CRM alternatives

See all 20