Freedom251 › Web analytics tools
Rybbit
What Rybbit is
Rybbit is an open-source, cookieless web and product analytics platform positioned as a Google Analytics replacement. It automatically captures clicks, form submissions, copied text, outbound links, and errors without instrumentation. Analysis features include session replay, funnels, user journeys, goals, retention, error tracking, and web vitals. A REST API and hosted MCP server allow AI tools to read traffic, investigate errors, and manage goals. Rybbit offers managed cloud hosting or Docker-based self-hosting, with web, API, extension, and self-hosted platforms. Setup guides cover WordPress, Shopify, Next.js, React, Vue, and Google Tag Manager. The maker says tracking uses no cookies or local storage, hashes and anonymizes IP addresses, and never stores raw visitor data. Hosted service runs on Hetzner servers in Germany with daily backups; replay data is encrypted before Cloudflare R2 storage. Rybbit says it is GDPR, CCPA, and PECR compliant. Standard costs $13 a month billed annually, with up to five websites, three team members, and three years of retention. Pro costs $26 a month billed annually. A 7-day trial is available, with no free plan.
Who it suits
It suits small and medium-sized teams seeking analytics features such as event capture, funnels, recordings, and API access.
What it does well
- Captures common events without instrumentation
- Includes funnels, replays, goals, and retention
- Offers REST API and hosted MCP server
- Supports managed cloud or Docker self-hosting
- Uses cookieless, anonymized tracking
What to know first
- No free plan is listed
- Standard requires annual billing
- Data is deleted within 60 days after cancellation
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Standard | Billed annually · Up to 5 websites · Up to 3 team members · 3 years data retention | $13 a month |
| Pro | Billed annually · Unlimited websites · Unlimited team members · Session replays · 5 year data retention · 5x higher API rate limit · Priority support | $26 a month |
| Enterprise | Custom pageviews · Unlimited websites and team members · SSO · Infinite data retention · Dedicated isolated instance · On-premise installation · Custom features · Whitelabeling | On request |
As rybbit.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Rybbit combines automatic event capture with product analytics, privacy controls, and self-hosting options. Its annual Standard and Pro plans, plus an unpriced Enterprise tier, define the available purchasing paths.
Facts from Rybbit's own pages
- Analysis features
- The product includes session replay, funnels, user journeys, goals, retention, error tracking, and web vitals. · rybbit.com, 12 Oct 2026
- API and AI
- Rybbit provides a REST API and hosted MCP server that AI tools can use to read traffic, investigate errors, and manage goals. · rybbit.com, 12 Oct 2026
- Audience
- The maker describes Rybbit as suitable for small and medium-sized teams seeking features found in enterprise analytics platforms. · rybbit.com, 12 Oct 2026
- Autocapture
- It automatically captures clicks, form submissions, copied text, outbound links, and errors without instrumentation. · rybbit.com, 12 Oct 2026
- Compliance
- The maker says Rybbit is GDPR, CCPA, and PECR compliant and can be used without cookie banners in most jurisdictions. · rybbit.com, 12 Oct 2026
- Data deletion
- After cancellation, analytics data is permanently deleted within 60 days. · rybbit.com, 12 Oct 2026
- Headquarters
- Troy, Michigan, United States · rybbit.com, 28 Sept 2026
- Hosting
- The maker says its hosted service runs on Hetzner servers in Germany within the EU, with daily backups. · rybbit.com, 12 Oct 2026
- Integrations
- The maker lists setup guides for platforms including WordPress, Shopify, Next.js, React, Vue, and Google Tag Manager. · rybbit.com, 12 Oct 2026
- Privacy
- The maker says tracking uses no cookies or local storage, IP addresses are hashed and anonymized, and raw visitor data is never stored. · rybbit.com, 12 Oct 2026
- Product
- Rybbit is an open-source, cookieless web and product analytics platform positioned as a Google Analytics replacement. · rybbit.com, 12 Oct 2026
- Replay security
- Session replay data is stored in Cloudflare R2 and encrypted before storage. · rybbit.com, 12 Oct 2026
- Self-hosting
- Rybbit can be self-hosted with Docker, and the maker also offers a managed cloud version. · rybbit.com, 12 Oct 2026
- Support
- The pricing page lists email support for Standard, priority support for Pro, and Enterprise plus Slack support for Enterprise. · rybbit.com, 12 Oct 2026
Where Rybbit stands on Freedom251
- Web analytics tools#110 of 142