Freedom251 › Influencer Marketing Platforms
PopStar
by PopStar
What PopStar is
PopStar is an AI-powered influencer marketing platform for brands and creators, operated by YOYO Holdings Pte. Ltd. in Singapore. It offers creator discovery, campaign management, performance analytics, and creator payment tools through Android, iOS, and web applications. Analytics include real-time tracking, ROI predictions, custom reports, predictive analysis, cross-platform social tracking, content analysis, engagement optimization, competitor benchmarking, and viral-content prediction. Audience analytics cover demographic and psychographic details, audience overlap, engagement patterns, and growth opportunities. Payment features support automated processing, multiple payment methods, tax-compliance automation, tracking, and fraud detection. Affiliate tools provide AI matching, commission tracking, automated links, conversion attribution, and revenue optimization. Campaigns use sponsored posts on Instagram and/or Facebook, and creators must connect one or both accounts to submit posts. Influencers need at least 500 followers and public social channels for the stated eligibility standard. Pricing is on request; approved invoices have a $1500 minimum excluding VAT unless otherwise approved. The terms say YOYO has no obligation to provide platform support or maintenance.
Who it suits
PopStar is aimed at brands and influencers forming partnerships and running sponsored social campaigns. It suits users needing creator discovery, campaign analytics, audience insights, payment processing, or affiliate tools.
What it does well
- Available on Android, iOS, and web
- Provides creator discovery and campaign management
- Includes real-time and predictive analytics
- Automates creator payments and tax compliance
- Offers affiliate matching and conversion attribution
What to know first
- Pricing is available on request
- Approved invoices have a $1500 minimum excluding VAT
- Creators need at least 500 followers
- Platform support or maintenance is not required
Verdict
PopStar combines influencer discovery, campaign administration, analytics, payments, and affiliate functions. Its stated eligibility rules, invoice minimum, and limited support obligation are important considerations for prospective users.
Facts from PopStar's own pages
- Affiliate marketing
- Affiliate tools include AI matching, commission tracking, automated link generation, conversion attribution, and revenue optimization. · pop-star.me, 13 Oct 2026
- Analytics
- The platform offers real-time performance tracking, AI-driven ROI calculations and predictions, custom reports, and predictive analytics. · pop-star.me, 13 Oct 2026
- Audience analytics
- Audience analytics cover demographic and psychographic insights, audience overlap, engagement patterns, and growth opportunities. · pop-star.me, 13 Oct 2026
- Campaign management
- Campaign tools include AI-assisted creation, content approval workflows, timeline management, real-time collaboration, and performance optimization. · pop-star.me, 13 Oct 2026
- Creator discovery
- Its discovery engine uses AI matching, audience demographics, engagement patterns, content quality, and brand alignment to find influencers. · pop-star.me, 13 Oct 2026
- Creator eligibility
- Influencers need at least 500 followers and public social media channels to meet the stated minimum campaign eligibility standards. · pop-star.me, 12 Oct 2026
- Creator payments
- Yes · pop-star.me, 22 Sept 2026
- Headquarters
- Singapore · pop-star.me, 28 Sept 2026
- Intended users
- The platform is presented for brands and influencers to form partnerships and run sponsored campaigns through influencers’ social media channels. · pop-star.me, 13 Oct 2026
- Invoice minimum
- Approved brand or agency invoices have a minimum amount of $1500 excluding VAT unless YOYO approves otherwise in writing. · pop-star.me, 12 Oct 2026
- Mobile access
- The terms state that campaigns are shared with influencers via web and mobile applications. · pop-star.me, 13 Oct 2026
- Operator and location
- The terms identify YOYO Holdings Pte. Ltd. as the platform operator and give an address at International Plaza, Singapore. · pop-star.me, 12 Oct 2026
- Other tools
- Listed solutions also include social media performance analytics, audience analytics, and affiliate marketing. · pop-star.me, 12 Oct 2026
- Payments
- Creator payment features include automated processing, multiple payment methods, tax compliance automation, payment tracking, and fraud detection. · pop-star.me, 13 Oct 2026
- Performance analytics
- Yes · pop-star.me, 22 Sept 2026
- Pricing detail
- The terms say approved Plus, Premiere, or Platinum campaigns are charged to the brand's card, while Pilot campaigns are not charged; they do not state prices for those campaign types. · pop-star.me, 12 Oct 2026
- Privacy
- The privacy policy says the site collects device and browsing information using cookies, log files, web beacons, tags, and pixels, and uses Google Analytics. · pop-star.me, 13 Oct 2026
- Product
- PopStar describes itself as an AI-powered influencer marketing platform for brands to discover, connect, and collaborate with influencers. · pop-star.me, 13 Oct 2026
- Security claims
- PopStar describes payment processing as secure and says it uses AI-powered fraud detection and tax compliance automation. · pop-star.me, 13 Oct 2026
- Social analytics
- Social media analytics include cross-platform tracking, content analysis, engagement optimization, competitor benchmarking, and viral content prediction. · pop-star.me, 13 Oct 2026
- Support
- The contact page lists [email protected] and a Singapore office at #14-06 International Plaza, 10 Anson Road, Singapore 079903. · pop-star.me, 13 Oct 2026
- Supported social networks
- The terms describe sponsored posts through Instagram and/or Facebook, and say creators must connect one or both accounts to submit a post. · pop-star.me, 12 Oct 2026
- Use restriction
- The terms say users must be at least 16 to access the site, and users under 16 may use the platform only with parental or guardian consent. · pop-star.me, 13 Oct 2026
- Web and mobile apps
- The terms say campaigns are shared with influencers through web and mobile applications, and users can register through the web or mobile application. · pop-star.me, 12 Oct 2026
Where PopStar stands on Freedom251
- Influencer Marketing Platforms#165 of 187