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Ours Privacy Tag Manager

What Ours Privacy Tag Manager is
Ours Privacy Tag Manager is a website tool for deploying and managing tracking tags, scripts, and analytics without writing code. It is aimed at healthcare marketers and routes tag data through a customer’s domain for server-side processing before sending it to destinations. The maker says this design avoids client-side pixels, third-party network requests, and exposure of data in the browser. Its script can also be served from the customer’s own domain.
The product includes 18 native trigger types, such as element visibility, exit intent, fullscreen changes, and error capture. Teams can publish tags, triggers, or variables individually, with version history recording who published each change and its changelog. Tags follow consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category. The system reads the standard Google Tag Manager dataLayer format, with a configurable dataLayer name, and the maker advertises more than 150 integrations, including Google Analytics, Google Ads, Meta Ads, and external consent management platforms.
Ours Privacy states that it is SOC 2 Type II certified, encrypts data at rest and in transit, processes customer data in the United States, and signs a Business Associate Agreement with every client during onboarding. Documentation describes the product as in beta, with its basics stable and more capabilities planned.
Who it suits
Ours Privacy Tag Manager suits healthcare marketers at health systems, digital health companies, and medical brands that need to manage website tags and consent decisions. Its server-side routing, configurable Google Tag Manager dataLayer support, and healthcare compliance commitments are relevant to teams handling healthcare data.
What it does well
- Deploy tags, scripts, and analytics tools without writing code.
- Routes tag data through the customer’s domain for server-side processing.
- Includes 18 native trigger types.
- Publishes individual tags, triggers, or variables with attributed version history.
- Stops tags when visitors opt out of a consent category.
- Maker advertises more than 150 integrations.
What to know first
- There is no free plan.
- Pricing is available on request and depends on tracked users, integrations, and support.
- Documentation says the product is in beta.
Limits
The Essential plan covers up to 50,000 monthly tracked users and includes Google Ads, Meta, GA4, one additional destination, and an external CMP integration. Pricing depends on monthly tracked users, integrations, and support; prices are provided on request.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Core | Up to 200,000 MTUs · all core integrations and most premium integrations | On request |
| Enterprise+ | Over 1 million MTUs · all integrations | On request |
| Essential | Up to 50,000 MTUs · Google Ads, Meta, GA4, 1 additional destination, and external CMP integration | On request |
| Enterprise | Up to 1 million MTUs · all integrations | On request |
As oursprivacy.com lists them, read 5 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Ours Privacy Tag Manager website.
- Book a demo to discuss a custom plan.
- Choose a plan based on monthly tracked users, integrations, and support needs.
- Send setup questions to [email protected].
Verdict
Choose Ours Privacy Tag Manager if your healthcare marketing team needs server-side website tagging with consent enforcement and a signed BAA during onboarding. Look elsewhere if you need a free plan or published pricing before speaking with the maker.
Questions
Does Ours Privacy Tag Manager have a free plan?
No. The pricing model is paid, and there is no free plan.
How much does it cost?
Pricing is available on request and depends on monthly tracked users, integrations, and support. The maker offers custom plans and directs prospects to book a demo.
Which platforms does it support?
The listed platforms are API, extension, and web; its supported platform is also described as website.
Does it support consent management?
Yes. Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.
Can it work with Google Tag Manager dataLayer pushes?
Yes. It reads the standard Google Tag Manager dataLayer push format, and the dataLayer name can be configured.
What security and compliance commitments does the maker state?
Ours Privacy states that it is SOC 2 Type II certified, encrypts data at rest with AES-256 and in transit with TLS, and signs a BAA with each client during onboarding.
Facts from Ours Privacy Tag Manager's own pages
- BAA
- The company says every client receives a signed Business Associate Agreement during onboarding covering all platform products and features. · security.oursprivacy.com, 5 Oct 2026
- Beta status
- The documentation marks Tag Manager as in beta and says the basics are stable with more capabilities planned. · docs.oursprivacy.com, 5 Oct 2026
- Browser exposure
- The product page says its server-side architecture avoids client-side pixels, third-party network requests, and data exposure in the browser. · oursprivacy.com, 5 Oct 2026
- Consent
- Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category. · oursprivacy.com, 5 Oct 2026
- Consent enforcement
- Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category. · oursprivacy.com, 5 Oct 2026
- Custom domain delivery
- The tag manager script can be served from the customer’s own domain, which the maker says helps it avoid ad blockers and tracking prevention. · oursprivacy.com, 5 Oct 2026
- DataLayer compatibility
- The product reads the standard Google Tag Manager dataLayer push format, and its dataLayer name can be configured. · oursprivacy.com, 5 Oct 2026
- Data protection
- The maker says data is encrypted at rest with AES-256 and in transit via TLS, and customer data is not used to train AI or machine learning models. · security.oursprivacy.com, 5 Oct 2026
- GTM migration
- The tag manager supports the standard Google Tag Manager dataLayer format, and its dataLayer name can be configured. · oursprivacy.com, 5 Oct 2026
- Healthcare focus
- Ours Privacy says it was built by healthcare operators for healthcare marketers and describes its platform as a HIPAA-compliant customer data platform. · oursprivacy.com, 5 Oct 2026
- Hosting
- The Trust Center says customer data is hosted, stored, and processed in the United States on AWS, and that the company does not operate on-premise infrastructure. · security.oursprivacy.com, 5 Oct 2026
- Integrations
- The maker advertises more than 150 integrations and lists Google Analytics, Google Ads, Meta Ads, and external consent management platforms among them. · oursprivacy.com, 5 Oct 2026
- Intended audience
- Ours Privacy says it built the platform for healthcare marketers and describes customers including health systems, digital health companies, and medical brands. · oursprivacy.com, 5 Oct 2026
- Plan limits
- Pricing lists monthly tracked user limits of up to 50,000 for Essential, 200,000 for Core, 1 million for Enterprise, and over 1 million for Enterprise+. · oursprivacy.com, 5 Oct 2026
- Pricing availability
- Pricing depends on monthly tracked users, integrations, and support; the maker offers custom plans and directs prospects to book a demo rather than showing prices. · oursprivacy.com, 5 Oct 2026
- Publishing
- Tags, triggers, or variables can be published individually, and version history records publish actions with author attribution and changelogs. · oursprivacy.com, 5 Oct 2026
- Purpose
- Ours Privacy Tag Manager is a HIPAA compliant system for deploying and managing website tracking tags, scripts, and analytics tools without writing code. · docs.oursprivacy.com, 5 Oct 2026
- Security
- Ours Privacy states it is SOC 2 Type II certified and encrypts data at rest with AES-256 and in transit with TLS. · security.oursprivacy.com, 5 Oct 2026
- Security and compliance
- The maker states that it is SOC 2 Type II certified, hosts and processes customer data in the United States, and signs a BAA with every client during onboarding. · security.oursprivacy.com, 5 Oct 2026
- Server side routing
- Tag data routes through the customer’s domain and is processed server side before being sent to destinations. · oursprivacy.com, 5 Oct 2026
- Support
- Pricing lists email support and onboarding for every plan, with a support SLA of 1 hour to 1 business day depending on severity. · oursprivacy.com, 5 Oct 2026
- Triggers
- The product includes 18 native trigger types, including element visibility, exit intent, fullscreen changes, and error capture. · oursprivacy.com, 5 Oct 2026
Where Ours Privacy Tag Manager stands on Freedom251
- Tag Management Software#13 of 16
