Orba CRM is a paid, AI-powered customer relationship platform for real estate agents. It runs on web, iOS, and Android through a Progressive Web App that can be added to a phone’s home screen and works offline. Lead tools include CSV imports, form capture, manual entry, lead scoring, AI responses, automated follow-up, lead routing, and email marketing. Its AI features cover contract and inspection analysis, contract chat, compliance checks, addendum generation, home valuation, lead analysis, email writing, and dashboard insights. Uploading a PDF to the contract analyzer extracts more than 100 data points, including parties, financial details, dates, and contingencies. The CRM also provides booking, QR-code creation, email-signature design, link-in-bio pages, MLS search, pipelines, transactions, vendor directories, and email, SMS, and drip campaigns. Brokerage plans add dashboards, agent workspaces, centralized billing, and routing. Pricing starts at $29/mo (annual), with a 14-day trial and no free plan.
Who it is for
Orba CRM suits real estate agents and brokerages needing lead, transaction, campaign, and AI-assisted contract tools. Team plans are structured for groups from one agent through enterprise organizations.
What is good
- AI contract analysis extracts over 100 data points
- Lead import, scoring, routing, and follow-up
- Web, iOS, and Android access
- Broker dashboards and centralized billing
- 14-day trial without a credit card
What to know first
- No free plan
- Monthly plan costs 79.99 USD per month
- Data is deleted after 30 days post-cancellation
Verdict
Orba CRM brings real-estate lead management, transaction tools, campaigns, and AI analysis into one platform. Review the plan structure and data-retention terms to match your agent or brokerage needs.
Orba CRM plans and pricing
All plansCompared on real estate CRM software
- Free plan
- No
- Automated follow-up
- Yes
- Lead routing
- Yes
- Mobile app
- Yes
- Email marketing
- Yes
- Lead import
- Yes

