Optipricer recommends daily rental rates for individual units in multifamily properties. Its pricing model estimates how likely a unit is to lease at different rates, using the floor plan, unit features, availability timing, and comparable properties in the submarket. Recommendations adjust for whether a unit is vacant, how long it has been exposed, demand trends, and market volatility. The product page says pricing curves update from actual lease outcomes for each unit, floor plan, and property. The engine is described as using more than 2,000,000 daily observations across 600-plus communities and 8,000 units. Optipricer also gathers competitor pricing for ancillary charges such as internet, parking, trash, pet rent, and other fees. The product includes a market dynamics dashboard and is described as integrating with property management systems. LuxLiving positions its software suite for multifamily property management companies and their operators, and says its tools grew from managing more than 10,000 Class A multifamily units. Pricing is available on request. Prospective customers can schedule a personalized demo through the product page.
Who it is for
Optipricer is aimed at multifamily property management companies and their operators who need daily rent recommendations at the individual-unit level. It may suit teams that want pricing informed by unit attributes, leasing outcomes, market dynamics, and competitor fees.
What is good
- Recommends daily rates for individual multifamily units
- Models lease likelihood using unit details and submarket comparables
- Adjusts pricing for vacancy, exposure, demand, and market volatility
- Pricing curves update from actual lease outcomes
- Includes a market dynamics dashboard and property management system integration
What to know first
- Pricing is available on request
- The product page directs prospective customers to schedule a personalized demo
Verdict
Consider Optipricer if your multifamily operation needs daily unit-level rental recommendations informed by leasing and market data. The main reason to look elsewhere is that pricing requires an inquiry, so the listed facts do not give a price to assess before arranging a demo.
Get started with Optipricer
- Visit the LuxLiving website
- Open the Optipricer product page
- Schedule a personalized demo
Questions about Optipricer
How much does Optipricer cost?
Pricing is available on request.
How often does it update pricing?
Optipricer recommends daily rates. Its pricing curves update using actual lease outcomes for each unit, floor plan, and property.
What does Optipricer use to estimate rental rates?
It considers floor plan, unit features, availability timing, submarket comparables, vacancy status, exposure days, demand trends, and market volatility.
Does Optipricer integrate with property management systems?
The product page describes it as having property management system integration.
Who is Optipricer for?
LuxLiving describes its software suite as built for multifamily property management companies and their operators.
How can a prospective customer get started?
The product page invites prospective customers to schedule a personalized demo.
Compared on property management revenue management software
- Dynamic pricing
- Yes
- Market data
- Yes
- Pricing update frequency
- daily





