Meltwater Social Listening, also known as Explore, brings social, news, forum and Reddit conversations into one monitoring workflow. Teams can use it to follow brand perception, watch competitors and detect potential risks across digital sources. Its listed networks include X, Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED, Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk and LINE; available coverage depends on package and region. The platform includes web and news monitoring, sentiment analysis, and historical views of conversation volume, sentiment and engagement. Predictive analytics forecast conversation activity 48 hours ahead. Teams can set alerts for spikes, sentiment changes and thresholds, with delivery by email, SMS, mobile push, Slack or Microsoft Teams. Mira Companion provides an AI assistant in the listening workflow. Competitor tools cover share of voice, sentiment comparisons, benchmarking and narrative analysis. Dashboards offer shareable reporting views, and users can export reports for stakeholder updates. Integrations and connections include Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams, Claude and ChatGPT. Meltwater is headquartered in San Francisco and was founded in 2001.
Who it is for
It suits communications and marketing teams that need to monitor conversations across several channels, report trends and track competitors. Starter is aimed at smaller teams, while Pro, Enterprise and Agency address regional teams, global brands and agencies managing multiple clients.
What is good
- Monitors social, news, forum and Reddit conversations together.
- Covers a broad set of listed social networks.
- Forecasts conversation activity 48 hours ahead.
- Alerts can be sent through Slack, Teams, email, SMS or mobile push.
- Provides shareable dashboards and exportable reports.
- All customers receive 24/7 multi-channel support.
What to know first
- There is no free plan or free trial.
- Pricing is available on request.
- Most partnerships require an annual agreement of at least 12 months.
- Complex or enterprise setups may incur a one-time onboarding charge.
Verdict
Choose Meltwater Social Listening if your team needs cross-channel monitoring, competitor analysis, alerts and shareable reporting in one workflow. Look elsewhere if you need a free plan or trial, or cannot work with tailored pricing and a typical 12-month minimum contract.
Get started with Meltwater Social Listening
- Visit the Meltwater Social Listening website.
- Request pricing and choose capabilities, regions, languages and user access levels.
- Select a plan suited to a small team, regional team, global brand or agency.
- Arrange onboarding; complex or enterprise setups may include a one-time charge.
- Use the web platform or access content and conversations through Meltwater Mobile on iOS or Android.
Limits to know first
There is no free plan or free trial. API Foundations is included in most packages, while higher data volumes, call limits, data streams and Bring Your Own Content require additional API tiers.
Questions about Meltwater Social Listening
How much does Meltwater Social Listening cost?
Pricing is available on request and is tailored to selected capabilities, regions, languages and user access levels.
Is there a free plan or trial?
No. The listed pricing model is paid, with no free plan or free trial.
Which platforms are supported?
The listed platforms are Android, iOS, web and API. Meltwater Mobile and Meltwater Engage are available on iOS and Android for accessing content and social conversations.
What plans are available?
The listed plans are Starter, Pro, Enterprise and Agency. Their features and intended audiences vary, and pricing is tailored.
Does it integrate with other tools?
Listed integrations and connections include Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams, Claude and ChatGPT.
What should I know about sentiment analysis?
Meltwater describes sentiment as a directional signal. Accuracy depends on source, language and context, and the company advises validating it against examples and trends.
Meltwater Social Listening plans and pricing
All plansCompared on social media listening software
- Free plan
- No
- Sentiment analysis
- Yes
