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Meltwater Social Listening
What Meltwater Social Listening is
Meltwater Social Listening, also known as Explore, brings social, news, forum and Reddit conversations into one monitoring workflow. Teams can use it to follow brand perception, watch competitors and detect potential risks across digital sources. Its listed networks include X, Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED, Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk and LINE; available coverage depends on package and region. The platform includes web and news monitoring, sentiment analysis, and historical views of conversation volume, sentiment and engagement. Predictive analytics forecast conversation activity 48 hours ahead. Teams can set alerts for spikes, sentiment changes and thresholds, with delivery by email, SMS, mobile push, Slack or Microsoft Teams. Mira Companion provides an AI assistant in the listening workflow. Competitor tools cover share of voice, sentiment comparisons, benchmarking and narrative analysis. Dashboards offer shareable reporting views, and users can export reports for stakeholder updates. Integrations and connections include Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams, Claude and ChatGPT. Meltwater is headquartered in San Francisco and was founded in 2001.
Who it suits
It suits communications and marketing teams that need to monitor conversations across several channels, report trends and track competitors. Starter is aimed at smaller teams, while Pro, Enterprise and Agency address regional teams, global brands and agencies managing multiple clients.
What it does well
- Monitors social, news, forum and Reddit conversations together.
- Covers a broad set of listed social networks.
- Forecasts conversation activity 48 hours ahead.
- Alerts can be sent through Slack, Teams, email, SMS or mobile push.
- Provides shareable dashboards and exportable reports.
- All customers receive 24/7 multi-channel support.
What to know first
- There is no free plan or free trial.
- Pricing is available on request.
- Most partnerships require an annual agreement of at least 12 months.
- Complex or enterprise setups may incur a one-time onboarding charge.
Limits
There is no free plan or free trial. API Foundations is included in most packages, while higher data volumes, call limits, data streams and Bring Your Own Content require additional API tiers.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | Tailored pricing · choose capabilities, regions, languages, and user access levels · features include Mira AI, alerts and reporting, pre-built dashboards | On request |
| Pro | Tailored pricing · choose capabilities, regions, languages, and user access levels · features include advanced Mira AI, competitive benchmarking, custom dashboards and reporting | On request |
| Enterprise | Tailored pricing · choose capabilities, regions, languages, and user access levels · features include enterprise-grade Mira AI, API and MCP integrations, governance, workflows and permissions | On request |
| Agency | Tailored pricing · for agencies managing multiple brands, clients and campaigns · features include advanced Mira AI, API and MCP integrations, governance, workflows and permissions | On request |
As meltwater.com lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Meltwater Social Listening website.
- Request pricing and choose capabilities, regions, languages and user access levels.
- Select a plan suited to a small team, regional team, global brand or agency.
- Arrange onboarding; complex or enterprise setups may include a one-time charge.
- Use the web platform or access content and conversations through Meltwater Mobile on iOS or Android.
Verdict
Choose Meltwater Social Listening if your team needs cross-channel monitoring, competitor analysis, alerts and shareable reporting in one workflow. Look elsewhere if you need a free plan or trial, or cannot work with tailored pricing and a typical 12-month minimum contract.
Questions
How much does Meltwater Social Listening cost?
Pricing is available on request and is tailored to selected capabilities, regions, languages and user access levels.
Is there a free plan or trial?
No. The listed pricing model is paid, with no free plan or free trial.
Which platforms are supported?
The listed platforms are Android, iOS, web and API. Meltwater Mobile and Meltwater Engage are available on iOS and Android for accessing content and social conversations.
What plans are available?
The listed plans are Starter, Pro, Enterprise and Agency. Their features and intended audiences vary, and pricing is tailored.
Does it integrate with other tools?
Listed integrations and connections include Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams, Claude and ChatGPT.
What should I know about sentiment analysis?
Meltwater describes sentiment as a directional signal. Accuracy depends on source, language and context, and the company advises validating it against examples and trends.
Facts from Meltwater Social Listening's own pages
- AI assistant
- Mira Companion turns conversation data into meaningful insight within the listening workflow. · meltwater.com, 27 Sept 2026
- Alert channels
- Slack,Microsoft Teams,email,mobile app push alerts,SMS · meltwater.com, 19 Sept 2026
- Alert integrations
- Relevant teams can receive workflow alerts through Slack or Microsoft Teams. · meltwater.com, 27 Sept 2026
- Alerts
- Users can configure spike detection, sentiment shift notifications and threshold-based alerts, including delivery through Slack or Microsoft Teams. · meltwater.com, 8 Oct 2026
- API limits
- API Foundations is included in most packages; higher data volumes, higher call limits, data streams and Bring Your Own Content require additional API tiers. · meltwater.com, 8 Oct 2026
- Company copyright
- The page displays a 2026 Meltwater copyright notice. · meltwater.com, 27 Sept 2026
- Competitive intelligence
- Users can benchmark competitors with share-of-voice tracking, sentiment comparisons and narrative analysis across channels. · meltwater.com, 8 Oct 2026
- Competitor analysis
- Users can track share of voice, compare sentiment, benchmark competitors, and analyze narratives. · meltwater.com, 27 Sept 2026
- Contract length
- Most partnerships use annual agreements with a minimum contract length of 12 months. · meltwater.com, 27 Sept 2026
- Coverage
- Coverage can include X, TikTok brand mentions, Reddit, online news and other sources, depending on package and region. · meltwater.com, 8 Oct 2026
- Cross-channel monitoring
- The platform tracks social, news, forums, and Reddit together in one connected workflow. · meltwater.com, 27 Sept 2026
- Customer support
- All customers receive 24/7 multi-channel support via live chat, email, Help Center, Academy, and mCommunity. · meltwater.com, 27 Sept 2026
- Forecasting
- The product page describes predictive analytics that forecast conversations 48 hours ahead. · meltwater.com, 8 Oct 2026
- Founded
- 2001 · meltwater.com, 23 Sept 2026
- Free plan
- No · meltwater.com, 19 Sept 2026
- Free trial
- There is no self-serve free trial; customers can request a free human-guided demo. · meltwater.com, 27 Sept 2026
- Headquarters
- San Francisco, California, United States · meltwater.com, 23 Sept 2026
- Historical trends
- Historical trend analysis covers volume, sentiment, and engagement over time. · meltwater.com, 27 Sept 2026
- Integrations
- Meltwater lists Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams and AI assistants such as Claude and ChatGPT among its integrations and connections. · meltwater.com, 8 Oct 2026
- Mobile apps
- Meltwater Mobile and Meltwater Engage are available on iOS and Android for accessing content and social media conversations. · meltwater.com, 8 Oct 2026
- News monitoring
- Yes · meltwater.com, 19 Sept 2026
- Onboarding fee
- Complex or enterprise setups may include a one-time implementation or onboarding charge. · meltwater.com, 27 Sept 2026
- Predictive analytics
- The platform provides 48-hour conversation forecasting. · meltwater.com, 27 Sept 2026
- Pricing model
- Pricing is tailored to goals, selected modules, program scale, users, integrations, support, and contract terms. · meltwater.com, 27 Sept 2026
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