MailWizz is paid, self-hosted email marketing software from a maker that began work on the product in 2013. It supports lead collection, list segmentation, campaign sending, follow-ups, statistics, reports, landing pages, automation, and A/B testing. Users can manage regular, autoresponder, and recurring campaigns and compare campaign variations. Administrators can configure multiple delivery servers, including SMTP and providers such as Amazon SES, SendGrid, MailGun, SparkPost, ElasticEmail, and PepiPost. Subscribers can be imported from an external database or CSV file. API keys let outside applications add subscribers or create campaigns. Security controls include per-account two-factor authentication and API request-signature and IP allow/block settings. Data stays on the customer’s hosting account, and the maker says it has made efforts toward GDPR compliance. Customers install MailWizz on their own server; hosting is not included. Subscriptions last one year, with a five-day post-expiry extension before the application is taken offline if not renewed.
Who it is for
MailWizz suits organizations wanting self-hosted control over email lists, campaigns, automation, and delivery servers. The regular license is for managing one’s own subscribers, while an extended license is required for SaaS or paid customer access.
What is good
- Self-hosted data storage
- Regular, autoresponder, and recurring campaigns
- A/B testing for campaign variations
- Multiple delivery-provider options
- API for subscriber and campaign actions
What to know first
- No free plan or trial
- Hosting must be supplied separately
- Subscriptions are valid for one year
- Extended license needed for SaaS use
Verdict
MailWizz offers broad campaign and delivery controls for customers prepared to operate their own server. Confirm the appropriate license, hosting setup, renewal timing, and support needs before purchase.
Compared on email marketing software
- Free plan
- No
- Email automation
- Yes
- Audience segmentation
- Yes
- Landing pages
- Yes
- A/B testing
- Yes
- Native integrations
- 12 integrations
