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MailBluster
by MailBluster
What MailBluster is
MailBluster is an email marketing tool for companies managing large lists on a limited budget. It supports promotional campaigns with personalized emails, and segmentation based on subscriber opens, clicks, or purchased products. Reports show opens, clicks, bounces, complaints, and ecommerce conversions. A drag-and-drop composer builds responsive HTML newsletters, and A/B testing is available. Users can send through MailBluster-managed SMTP or connect supported providers such as Amazon SES, Postmark, Mailgun, and SMTP2GO. Listed integrations include WordPress, WooCommerce, Salesforce, Zapier, Zoho, Make, Pabbly Connect, Integrately, and Monkedo; developer API access is also available. Automation is included with Pro, while Executive adds unlimited automation workflows. Starter is free, requires no credit card, and permits up to 3,000 emails total with MailBluster branding. Pro costs $5 per month billed yearly, plus $0.60 per 1,000 emails. The Managed SMTP trial lasts 14 days and is limited to 100 emails per day.
Who it suits
MailBluster suits companies sending promotional email to large subscriber lists that need segmentation, reporting, and campaign automation. It also offers API access and several SMTP options for teams connecting email delivery to their existing services.
What it does well
- Segments subscribers by opens, clicks, or purchases
- Reports include ecommerce conversions and complaints
- Builds responsive HTML newsletters with drag-and-drop tools
- Connects to several SMTP providers and listed integrations
What to know first
- Starter caps total sending at 3,000 emails
- Starter emails include MailBluster branding
- Pro is billed yearly at $5 per month
- Managed SMTP trial is limited to 100 emails daily
Limits
Starter permits up to 3,000 emails total and adds MailBluster branding. The Managed SMTP trial lasts 14 days and allows up to 100 emails per day.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | No credit card required · Up to 3,000 emails total · MailBluster branding · Bring your own SMTP | Free |
| Pro | $5 per month (billed yearly) · $0.60 per 1,000 emails · Unlimited leads · Unlimited emails · Bring your own SMTP | $5 a month |
| Managed SMTP — 10,000 emails/month | Yearly billing offers 10% savings · 10,000 emails/month | $17 a month |
| Executive | $10 per month (billed yearly) · $0.60 per 1,000 emails · All Pro features · Dedicated 1-1 setup & support · 3 Years data retention · Unlimited automation workflow | $10 a month |
| Managed | $15.30 per month (billed yearly) · 10,000 email pack shown · Unlimited leads · No credit card required for 14-day trial · MailBluster-managed SMTP | $15.30 a month |
As mailbluster.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Getting started
- Open the MailBluster website
- Create a Starter account or begin a 14-day Managed SMTP trial
- Choose your sending method: your own SMTP or MailBluster-managed SMTP
- Import or create subscriber lists
- Build a responsive newsletter with the drag-and-drop composer
- Configure segmentation, automation, or A/B testing
- Connect integrations or use the developer API
Verdict
MailBluster combines campaign creation, segmentation, reporting, and integrations, with sending options through its own SMTP or supported providers. Check the Starter limit and yearly billing terms against your expected email volume.
Questions
Is MailBluster free?
Yes. Starter is free, requires no credit card, allows up to 3,000 emails total, and includes MailBluster branding.
How much is MailBluster Pro?
Pro is $5 per month when billed yearly, with a listed $0.60 charge per 1,000 emails.
Does MailBluster offer a trial?
Yes. The Managed SMTP trial lasts 14 days and allows up to 100 emails per day.
Which platforms does MailBluster support?
MailBluster is available through web and API access.
Can I use my own SMTP provider?
Yes. Starter and Pro support bringing your own SMTP, and supported providers include Amazon SES, Postmark, Mailgun, and SMTP2GO.
What integrations are listed?
MailBluster lists WordPress, WooCommerce, Salesforce, Zapier, Zoho, Make, Pabbly Connect, Integrately, and Monkedo integrations.
Facts from MailBluster's own pages
- A/B testing
- Campaigns can have two variations compared for opens, clicks, or conversion. · mailbluster.com, 11 Oct 2026
- A/B testing
- Yes · mailbluster.com, 23 Sept 2026
- API
- The product lists developer API access and API keys among its features. · mailbluster.com, 11 Oct 2026
- Automation
- The pricing page lists automation with Pro and unlimited automation workflows with Executive. · mailbluster.com, 11 Oct 2026
- Company
- MailBluster says it was founded in 2015, incorporated in Delaware, USA, and is 100% founder-owned. · mailbluster.com, 11 Oct 2026
- Email automation
- Yes · mailbluster.com, 23 Sept 2026
- Email campaigns
- MailBluster says users can send millions of promotional emails while personalizing each one. · mailbluster.com, 11 Oct 2026
- Email composer
- The drag-and-drop email builder creates responsive HTML newsletters. · mailbluster.com, 11 Oct 2026
- Founded
- 2015 · mailbluster.com, 4 Oct 2026
- Free plan
- Yes · mailbluster.com, 23 Sept 2026
- Free use limits
- The Starter plan allows up to 3,000 emails total and includes MailBluster branding. · mailbluster.com, 11 Oct 2026
- Headquarters
- Delaware, USA (incorporated) · mailbluster.com, 4 Oct 2026
- Integrations
- The site lists WordPress, WooCommerce, Salesforce, Zapier, Zoho, Make, Pabbly Connect, Integrately, and Monkedo integrations. · mailbluster.com, 11 Oct 2026
- Landing pages
- No · mailbluster.com, 23 Sept 2026
- Product
- MailBluster is an email marketing tool built for companies with large email lists and low budgets. · mailbluster.com, 11 Oct 2026
- Reporting
- Tracking reports visualize opens, clicks, bounces, complaints, and ecommerce conversions. · mailbluster.com, 11 Oct 2026
- Segmentation
- List segmentation can target subscribers based on opens, clicks, or products they bought. · mailbluster.com, 11 Oct 2026
- SMTP options
- Users can send through MailBluster-managed SMTP or connect supported providers including Amazon SES, Postmark, Mailgun, and SMTP2GO. · mailbluster.com, 11 Oct 2026
- Paid from
- 5 · mailbluster.com, 23 Sept 2026
- Support
- The Executive plan includes dedicated one-to-one setup and support, while Managed includes priority support and a dedicated account manager. · mailbluster.com, 11 Oct 2026
- Trial limit
- The Managed SMTP free trial lasts 14 days and allows up to 100 emails per day. · mailbluster.com, 11 Oct 2026
Where MailBluster stands on Freedom251
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