No. 19 of 27 ·Passwordless Authentication Software

Magic

Name: Magic
Price: 99 USD

Web · Android · iPhone · API · paid plans from $99/mo

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Freedom report

Two barsScore 5.5

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely3 of 6 device platforms
DocumentedPlans, terms and facts published

Magic is ranked #19 of 27 in passwordless authentication software on Freedom251. It runs on Android, API, iOS, Web. Paid plans start at $99/mo.

Magic plans and pricing

All plans

Startup $99/mo Monthly 2,500 monthly active wallets · 50,000 signatures · $0.04 per additional MAW · $0.005 per additional signature · Up to 5 team seats magic.link · 5 Oct 2026

Enterprise Not published Custom Custom monthly active wallets · Signatures: contact sales magic.link · 5 Oct 2026

Developer Not published Monthly 1,000 monthly active wallets · 50,000 signatures · $0.045 per additional MAW · $0.005 per additional signature magic.link · 5 Oct 2026

Compared on passwordless authentication software

Free plan: Yes
Passwordless methods: email magic links, email OTP, SMS OTP, social login, external wallet login, passkeys/WebAuthn, OIDC
Magic links: Yes
Biometric login: Yes
OpenID Connect: Yes

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Two bars Bitwarden Free tier No. 1$1.65/mo6.8 Two bars FusionAuth Free tier No. 2$162/mo6.7 Two bars Okta Customer Identity Cloud Free tier No. 3$35/mo6.7 Two bars Trusona Free tier No. 4Free6.7 Two bars Ory Free tier No. 5$64.17/mo6.6 Two bars Authio Lobby Free tier No. 6$129/mo6.5

The record

Product: Magic provides embedded wallet infrastructure and server-side wallet management for Web3 applications.
Wallet API: Magic's API combines embedded wallet creation, transaction signing, and onchain automation.
Authentication: Magic supports passwordless authentication using email OTP, SMS, social logins, and Farcaster.
Authentication integrations: Magic says developers can use its native authentication or connect providers including Auth0, Firebase, and NextAuth.
Wallet custody: Magic describes its wallets as non-custodial, with users retaining control of their private keys and digital assets.
Customization: Magic offers white-label APIs and embedded wallet widgets with branding control.
Blockchain support: Magic's docs list EVM chains, Solana, and Bitcoin for server wallets, and 30+ blockchain networks for embedded wallets.
Mobile and development platforms: Magic lists client-side and server-side SDKs for web, iOS, Android, React Native, Python, and Node.js applications.
Security: Magic says its TKMS uses distributed key shards, Trusted Execution Environments, and AWS KMS, with key recombination inside the TEE.
Compliance: Magic lists SOC 2 Type 2, ISO 27001:2022, CCPA, and GDPR among its security and compliance practices.
Performance: Magic states that wallet creation and transaction signing have 50–100 ms latency.
Scale: Magic says its infrastructure can execute millions of signatures in minutes.
Support: The Developer plan includes email and community support, while Startup includes prioritized support.
Company history: Magic says its infrastructure has operated since 2018.
Price from: $99/mo

Where it ranks on Freedom251

Best Passwordless Authentication Software in 2026#19 of 27

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Sources

docs.magic.link/home/welcome· checked 5 Oct 2026
magic.link· checked 5 Oct 2026
docs.magic.link/home/security/product-security· checked 5 Oct 2026
magic.link/pricing· checked 5 Oct 2026