Freedom251 › Real Estate CRM Software
InsulaCRM
What InsulaCRM is
InsulaCRM is a free, open-source, self-hosted CRM for real estate wholesalers, agents, and small brokerages. It brings leads, deals, clients, and transactions into web and API access, with no tracking or telemetry stated by the maker. Lead management uses a 14-status pipeline, dual scoring, bulk actions, and a Kanban board. Wholesalers can use a 10-stage deal pipeline with due-diligence tracking and document uploads, while agents get an 11-stage transaction pipeline with 11 stages, milestones, and drag-and-drop Kanban. Drip sequences cover SMS, email, calls, voicemail, and direct mail, with AI generation. The AI assistant lists 19 features and follows a bring-your-own-key model. Other listed tools include lead routing, property matching, email marketing, and lead import. A REST API provides 20+ endpoints, webhooks, and file-based plugins. The MIT License allows commercial use, and the Free plan includes all features forever at 0.00 USD.
Who it suits
It suits small and mid-size wholesaling teams, real estate agents, and small brokerages needing self-hosted lead and transaction management. It also fits users wanting open-source software with commercial use allowed.
What it does well
- Free plan includes all features
- Self-hosted with data control
- Separate wholesaler and agent workflows
- SMS, email, and other drip channels
- REST API, webhooks, and plugins
What to know first
- AI assistant requires your own key
- Self-hosting requires user-managed setup
- Pipeline workflows are real-estate specific
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | Free forever, no hidden costs · All features included · self-hosted | Free |
As insulacrm.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
InsulaCRM combines specialized wholesaler and agent pipelines with broad follow-up automation. Its free MIT-licensed, self-hosted model is suited to teams that want control over data and customization.
Facts from InsulaCRM's own pages
- Agent workflows
- The agent transaction pipeline has 11 stages, milestone tracking, and drag-and-drop Kanban. · insulacrm.com, 12 Oct 2026
- AI
- The AI assistant offers 19 features and uses a bring-your-own-key model. · insulacrm.com, 12 Oct 2026
- Automated follow-up
- Yes · github.com, 20 Sept 2026
- Automation
- Drip sequences support SMS, email, calls, voicemail, and direct mail, with AI generation. · insulacrm.com, 12 Oct 2026
- Compliance
- The site lists a system-wide do-not-call list, timezone restrictions, and GDPR data export and deletion. · insulacrm.com, 12 Oct 2026
- Customization
- The site lists multi-tenant support, four specialized roles, whitelabel branding, and plugin support. · insulacrm.com, 12 Oct 2026
- Deal workflows
- The wholesaler deal pipeline has 10 stages, due diligence tracking, and document uploads. · insulacrm.com, 12 Oct 2026
- Email marketing
- Yes · github.com, 20 Sept 2026
- Free plan
- Yes · github.com, 20 Sept 2026
- Integrations
- The product lists a REST API with 20+ endpoints, webhooks, and a file-based plugin system. · insulacrm.com, 12 Oct 2026
- Lead import
- Yes · github.com, 20 Sept 2026
- Lead management
- Lead management includes a 14-status pipeline, dual scoring, bulk actions, and a Kanban board. · insulacrm.com, 12 Oct 2026
- Lead routing
- Yes · github.com, 20 Sept 2026
- License and cost
- The maker says InsulaCRM is free and open source under the MIT License, with commercial use allowed. · insulacrm.com, 12 Oct 2026
- Property matching
- Yes · github.com, 20 Sept 2026
- Security and privacy
- The maker says the product is self-hosted, gives users control of their data, and has no tracking or telemetry. · insulacrm.com, 12 Oct 2026
- What it does
- InsulaCRM is a self-hosted CRM for real estate wholesalers and agents to manage leads, deals, clients, and transactions. · insulacrm.com, 12 Oct 2026
- Who it is for
- The maker describes it as built for small and mid-size wholesaling teams, real estate agents, and small brokerages. · insulacrm.com, 12 Oct 2026
Where InsulaCRM stands on Freedom251
- Real Estate CRM Software#19 of 249