Freedom251 › Heatmap and session replay tools
Ghost Metrics
What Ghost Metrics is
Ghost Metrics is web and API analytics for healthcare organizations, with HIPAA-compliant hosting and a Business Associate Agreement for every customer and plan. It reports real-time visitors, audience segments, custom events, conversions, goals, funnels, cohorts, heatmaps, A/B tests, media analytics, session recordings, and mobile capture. Inputs in heatmaps and replays are automatically masked to avoid recording protected health information. The company says identifiers such as IP addresses, URLs, and form fields are filtered and hashed at the edge before storage. Data is hosted on US-based infrastructure, encrypted with AES-256 at rest and TLS 1.2 or better in transit. Role-based controls and exportable audit logs manage access. Installation uses a website script, Google Tag Manager template, or WordPress instructions. A Reporting API and exports can send data to a warehouse or BI tool. Plans are priced by monthly tracked actions. Starter costs $299 a month for up to 10,000 actions, one website, and one user.
Who it suits
It is aimed at hospitals, health systems, clinics, private practices, behavioral and dental practices, and pharmacies. Healthcare teams needing compliant analytics, replay, and warehouse exports are the intended audience.
What it does well
- HIPAA-compliant hosting and BAA on every plan
- Session replay masks input fields
- US hosting with AES-256 and TLS 1.2+
- Role-based controls and exportable audit logs
- Reporting API and data exports
What to know first
- No free plan or free trial
- Starter limits usage to 10,000 monthly actions
- Starter allows one website and one user
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | $299/mo · Up to 10,000 actions · 1 website · 1 user · Ghost Metrics BAA · HIPAA-compliant hosting | $299 a month |
| Standard | $399/mo · Up to 250,000 actions · 1 website · 5 users · Ghost Metrics BAA · data ownership and activity log | $399 a month |
| Premium | $499/mo · Up to 1,000,000 actions · 5 websites · 10 users · Ghost Metrics BAA · funnels, cohorts, heatmaps, A/B testing | $499 a month |
| Enterprise | Custom · Over 1,000,000 actions · over 5 websites · unlimited users · custom BAA available · advanced analytics and SSO | On request |
As ghostmetrics.io lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
Ghost Metrics combines healthcare-focused compliance controls with detailed web and product analytics. Its paid plans scale by tracked actions, so expected traffic and team size matter when selecting a tier.
Facts from Ghost Metrics's own pages
- Access controls
- The product provides role-based access controls and granular, exportable audit logs. · ghostmetrics.io, 11 Oct 2026
- Analytics
- It provides real-time visitors, audience segments, custom events, conversions and goals, funnels, cohorts, heatmaps, A/B tests, and media analytics. · ghostmetrics.io, 11 Oct 2026
- Company background
- Ghost Metrics says it began inside a healthcare marketing agency, where the team built the analytics tool for its healthcare clients before opening it to others. · ghostmetrics.io, 11 Oct 2026
- Compliance
- Ghost Metrics says it signs a Business Associate Agreement with every customer on every plan and has a SOC 2 Type II report from an independent auditor. · ghostmetrics.io, 11 Oct 2026
- Data protection
- Data is hosted entirely on US-based infrastructure, encrypted with AES-256 at rest and TLS 1.2+ in transit. · ghostmetrics.io, 11 Oct 2026
- Free plan
- No · ghostmetrics.io, 21 Sept 2026
- Installation
- Customers can install the tracker with a lightweight website script or a Google Tag Manager template; the docs also provide WordPress-specific instructions. · docs.ghostmetrics.io, 11 Oct 2026
- Mobile capture
- Yes · ghostmetrics.io, 21 Sept 2026
- Plan limit
- Pricing is based on monthly tracked actions, including pageviews, custom events, downloads, outlinks, and site searches. · ghostmetrics.io, 11 Oct 2026
- Privacy
- The company says it filters and hashes identifiers such as IP addresses, URLs, and form fields at the edge before data is stored. · ghostmetrics.io, 11 Oct 2026
- Product
- Ghost Metrics is HIPAA-compliant website and product analytics built for healthcare. · ghostmetrics.io, 11 Oct 2026
- Reporting API
- A Reporting API and data export can send compliant analytics data to a warehouse or BI tool. · ghostmetrics.io, 11 Oct 2026
- Session recordings
- Yes · ghostmetrics.io, 21 Sept 2026
- Session replay
- Heatmaps and session replay are included, with automatic masking of inputs to prevent recordings from capturing PHI. · ghostmetrics.io, 11 Oct 2026
- Paid from
- 299 · ghostmetrics.io, 21 Sept 2026
- Support
- Ghost Metrics provides documentation, troubleshooting guidance, and a contact-support route for help. · docs.ghostmetrics.io, 11 Oct 2026
- Supported organizations
- The site lists hospitals and health systems, clinics and private practices, behavioral and dental practices, and pharmacies as intended customers. · ghostmetrics.io, 11 Oct 2026
Where Ghost Metrics stands on Freedom251
- Heatmap and session replay tools#62 of 63