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Extellio Heatmaps & Recordings
What Extellio Heatmaps & Recordings is
Extellio Heatmaps & Recordings is web software that shows how visitors interact with website pages. It combines click maps, move maps, scroll maps, and session recordings, helping users review page layout, engagement, exits, and journeys. Heatmaps can be compared side by side for periods before and after a website change. Analytics-based segmentation allows comparisons between groups such as new and returning visitors or converting and non-converting visitors. Extellio says recordings are anonymous, sensitive form elements are masked automatically, and selected page elements can be hidden. Data is stored in secure data centers in Sweden, with personal data not transferred outside the European Union. The product is paid, with pricing on request, and has no free plan. A one-month trial requires no credit card, does not automatically charge afterward, and includes all products, 12-month retention, up to 8,000 heatmap samples and 1,600 recordings daily, and 800,000 visits across the trial. Paid plans retain data for 12 months and provide unlimited heatmaps, with collection limits based on the selected level.
Who it suits
It suits teams evaluating website design, layout, engagement, page exits, and visitor journeys. It is also intended for organizations needing Swedish data storage and analytics-based visitor segmentation.
What it does well
- Click, move, and scroll heatmaps
- Side-by-side before-and-after comparisons
- Analytics-based visitor segmentation
- Automatic masking of sensitive form elements
- One-month trial without credit card
What to know first
- No free plan
- Paid pricing is available on request
- Paid collection stops at plan limits
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free trial | one month · 8,000 heatmap samples/day · 1,600 session recordings/day · 12-month data retention · 800,000 visits across trial | Free |
| Extellio | monthly or yearly · unlimited heatmaps · sample and recording limits depend on chosen level · 12-month data retention · price based on heatmap samples/day | On request |
| Extellio Enterprise | monthly or yearly · unlimited heatmaps · sample and recording limits depend on chosen level · 12-month data retention · price based on heatmap samples/day · custom DPA | On request |
As extellio.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
Extellio Heatmaps & Recordings combines several interaction views with recordings, comparisons, and segmentation. Its web delivery, privacy controls, Swedish storage, and non-renewing trial are notable considerations.
Facts from Extellio Heatmaps & Recordings's own pages
- Best suited for
- Extellio describes the product as useful for evaluating website design and layout, engagement, page exits, and user journeys. · extellio.com, 11 Oct 2026
- Data location
- Extellio says data is stored in secure data centers in Sweden and that personal data is not transferred outside the European Union. · extellio.com, 11 Oct 2026
- Founded
- 1998 · extellio.com, 28 Sept 2026
- Free plan
- No · extellio.com, 23 Sept 2026
- Headquarters
- Malmö, Sweden · extellio.com, 28 Sept 2026
- Integrations and API
- The plans specification lists API access for paid Visual journeys plans, and the knowledge base describes an HTTP POST GraphQL export API that returns JSON. · extellio.com, 11 Oct 2026
- Map types
- It offers click maps, move maps, and scroll maps. · extellio.com, 11 Oct 2026
- Page comparison
- Users can compare heatmaps from before and after website changes side by side. · extellio.com, 11 Oct 2026
- Privacy
- Extellio says heatmaps and recordings are anonymous, sensitive form elements are masked automatically, and page elements can be hidden from recordings. · extellio.com, 11 Oct 2026
- Purpose
- The product uses heatmaps and session recordings to show how website visitors interact with pages and navigate during visits. · extellio.com, 11 Oct 2026
- Recording limit
- For paid plans, recording volume depends on the chosen level; collection stops when the set sample or recording limit is reached, and Extellio says users are notified. · extellio.com, 11 Oct 2026
- Segmentation
- Heatmaps and recordings can be segmented using analytics data to compare visitor groups, including new and returning visitors or converting and non-converting visitors. · extellio.com, 11 Oct 2026
- Session recordings
- Yes · extellio.com, 23 Sept 2026
- Support
- Technical support is included in the listed Visual journeys plans, while personal onboarding and dedicated customer support are add-ons. · extellio.com, 11 Oct 2026
- Trial limit
- The free trial lasts one month and allows up to 8,000 heatmap samples and 1,600 session recordings per day. · extellio.com, 11 Oct 2026
- Trial terms
- The free trial gives access to all products without a credit card, and it does not automatically upgrade or charge users at the end. · extellio.com, 11 Oct 2026
Where Extellio Heatmaps & Recordings stands on Freedom251
- Heatmap and session replay tools#60 of 63