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Folio

Free plan APIExtensionWeb

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Folio's own site

What Folio is

Folio is a no-code tool for creating and managing interactive product demos and walkthroughs. Teams can capture application screens, edit demo content, add annotated guides, and review viewer activity and statistics for tours, demos, and individual screens. Demos can be shared as direct links or embedded, with collaboration and personalization features. Folio is aimed at growth, sales, and product teams, and is available on the web, through an API, and as browser extensions. The Free plan costs nothing and supports one user, up to two basic demos and templates, unlimited demo steps, screens, and views, with a watermark. Lite costs $25 a year, billed at $25 per month/user annually, and supports one user and up to 15 basic demos. A 14-day trial is listed. Integrations include Gmail, Intercom, Google Drive, Segment, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, and Salesforce. The Free plan lists a Gmail add-on and Chrome/Edge extension; Enterprise lists Open APIs and SAML SSO integrations. Folio says personal data may be processed in the United States and that absolute security cannot be guaranteed.

Who it suits

Folio suits growth, sales, and product teams that need to create and share product demos or walkthroughs. Its free plan is limited to one user and two basic demos and templates; Team includes collaboration features and has a two-user minimum.

What it does well

  • No-code screen capture and demo editing
  • Demos can be embedded or shared by direct link
  • Reports viewer behavior and statistics
  • Lists integrations including Slack and Salesforce
  • 14-day trial is listed

What to know first

  • Free plan is limited to two basic demos and templates
  • Free demos carry a watermark
  • Team plan requires at least two users
  • Folio cannot guarantee absolute data security

Limits

The free plan supports one user and up to two basic demos and two basic templates, and adds a watermark. Lite allows one user and up to 15 basic demos; Team requires at least two users. The Enterprise plan lists custom data-retention policies.

Plans

PlanBilled and limitsPrice
Freeper month/user · 1 user · Up to 2 Basic Demos · Up to 2 Basic Templates · Unlimited demo steps/screens and views · Watermark · Basic analytics · Gmail add-on · Chrome/Edge extensionFree
Lite (annual billing)$25 per month/user · Annually (save 15%) · 1 user · Up to 15 Basic Demos · HTML Capture · Basic Support$25 a month
Liteper month/user · 1 user · Up to 15 Basic Demos · HTML Capture · Image/video uploads · Custom themes · Pan/zoom · Blur mask · Demo-view notifications · Watermark-free · Basic support · 14-day free trial$29 a month
Pro (annual billing)$42 per month/user · Annually (save 15%) · 1 user · Unlimited Demos and Templates · Advanced Integrations · Secure Demo Access$42 a month
Proper month/user · 1 user · Unlimited demos and templates · HTML capture · Personal video recording · Custom CTA overlay · Find/replace text · Edit HTML elements · Custom branding · Advanced integrations · Secure demo access · Custom forms · 14-day free trial$49 a month
Team (annual billing)$59 per month/user · Annually (save 15%) · Minimum of 2 users · Multiple users · Workspace Management · Team Permissions · Demo/Template Collaboration$59 a month
Teamper month/user; minimum 2 users · Multiple users · Workspace management · Team permissions · Demo/template collaboration · Tag management · Custom subdomain · Priority support · Dedicated account manager · Onboarding/implementation plan · 14-day free trial$69 a month
Enterprisecontact sales · Everything in Team · Multiple teams · Open APIs · SAML SSO integrations · Dedicated support · Custom data-retention policiesOn request

As folio.la lists them, read 15 Oct 2026. The maker's own page has the final word.

Getting started

  1. Open folio.la to get started.
  2. Use the web platform, API, or browser extension.
  3. Start with the Free plan, or choose a paid plan with a 14-day trial.
  4. The Free plan lists a Gmail add-on and Chrome/Edge extension.
  5. Cancel a subscription at any time; access to the current plan continues until the billing cycle ends.

Verdict

Folio combines demo creation, sharing, personalization, and viewer reporting for teams presenting products. A 14-day trial and free tier are listed, while paid plans start at $25 a year, billed at $25 per month/user annually.

Questions

Is Folio free?

Yes. The Free plan costs $0 per month per user and includes one user, up to two basic demos and templates, and a watermark.

How much do paid plans cost?

With annual billing, Lite is $25 per user per month and Pro is $42 per user per month. With monthly billing, Lite is $29 per user per month and Pro is $49 per user per month. Team starts at $59 per user per month with annual billing or $69 per user per month with monthly billing, and requires at least two users.

Does Folio offer a free trial?

Yes. A 14-day trial is listed.

What platforms does Folio support?

Folio lists API, extension, and web platforms. The Free plan includes a Gmail add-on and Chrome/Edge extension.

Which integrations are listed?

Folio lists Gmail, Intercom, Google Drive, Segment, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, and Salesforce.

Can I cancel a paid plan?

Yes. Customers may cancel at any time, and their current plan continues until the billing cycle ends.

Facts from Folio's own pages

Analytics
Analytics report viewer behavior and can collect leads through forms. · folio.la, 15 Oct 2026
Audience
Folio describes itself as built for growth, sales, and product teams. · folio.la, 3 Oct 2026
Browser tools
The Free plan lists a Gmail add-on and a Chrome/Edge extension. · folio.la, 3 Oct 2026
Cancellation
The pricing FAQ says customers may cancel at any time and their current plan lasts until the billing cycle ends. · folio.la, 3 Oct 2026
Capture and edit
Its features include capturing application screens and customizing demo content with a no-code editor. · folio.la, 3 Oct 2026
Changelog activity
The changelog records releases from February through July 2023, including pan/zoom, blur, autoplay, tagging, video editing, Gmail sharing and analytics updates. · folio.la, 15 Oct 2026
Company launch and funding
Dealroom lists a December 2022 launch date and a $1.1 million seed round. · app.dealroom.co, 15 Oct 2026
Company size and headquarters
LinkedIn lists Folio as privately held, headquartered in Mountain View, California, with 2–10 employees. · linkedin.com, 15 Oct 2026
Data location
Folio's privacy policy says personal data may be transferred to and processed in the United States. · folio.la, 3 Oct 2026
Email workflow
Folio advertises a Gmail add-on for placing demos directly in email outreach. · folio.la, 15 Oct 2026
Enterprise access
The Enterprise plan lists Open APIs and SAML SSO integrations. · folio.la, 3 Oct 2026
Enterprise API
The Enterprise tier lists Open APIs as an included capability. · folio.la, 15 Oct 2026
Extension data handling
Chrome's listing says the extension may handle personally identifiable, authentication, location, web-history, activity and website-content data. · chromewebstore.google.com, 15 Oct 2026
Extension requirements
The Chrome extension listing shows version 0.1.13, 1.55 MiB size, English language and a December 4, 2024 update. · chromewebstore.google.com, 15 Oct 2026
GDPR rights
The privacy policy describes EU access, correction, deletion, restriction, portability and objection rights. · folio.la, 15 Oct 2026
Guides and analytics
Folio supports annotated guides and reports viewer behavior and statistics for tours, demos, and individual screens. · folio.la, 3 Oct 2026
Guides and annotations
Users can add annotated guide steps that lead prospects through selected features. · folio.la, 15 Oct 2026
Integrations
The site lists Gmail, Intercom, Google Drive, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, Salesforce and Segment integrations. · folio.la, 15 Oct 2026
License and ownership
The terms state that Folio and its licensors exclusively own the service, features and original content, indicating proprietary software. · folio.la, 15 Oct 2026
Limit: mobile experience
GetApp reviewers report wanting better mobile usability and a dedicated mobile app. · getapp.com, 15 Oct 2026
Limit: syncing and automation
GetApp summaries mention glitches in email syncing and transaction creation, plus unwanted automatically suggested folders. · getapp.com, 15 Oct 2026
Limit: templates and reminders
Reviewers report that timeline templates can be difficult to use, reminders may be hard to customize and duplicate notifications can occur. · getapp.co.uk, 15 Oct 2026
No-code editing
The HTML editor lets users change logos, numbers, text and other interface elements without coding. · folio.la, 15 Oct 2026
Notable news: launch
The changelog says Folio launched on Product Hunt on June 1, 2023 and reached third place. · folio.la, 15 Oct 2026

Where Folio stands on Freedom251

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