Freedom251 › Influencer Marketing Platforms
Fohr
by Fohr
What Fohr is
Fohr is a web-based creator marketing platform and agency for brands, made by Fohr in New York City and launched in 2013. Its software supports creator discovery, campaign forecasting, campaign building, pricing guidance, negotiation, briefing, contracting, payments, content review, and reporting. Before launch, Fohr forecasts campaign performance with a model trained on campaign data. Campaign Builder lets users change creator mix, content volume, and budget while viewing projected changes in real time. Creator scoring considers predicted performance, audience quality, and brand relevance. Rate Check estimates creator rates from outcomes and recent performance, including TikTok and Reels distribution. Reports include AI-generated insights, re-engagement suggestions, funnel-stage sentiment analysis, and content breakdowns. Fohr also offers managed strategy, casting, negotiation, management, and reporting. A free plan is listed, and creators can make free profiles for paid-campaign matching.
Who it suits
Fohr suits brands planning creator campaigns that need discovery, forecasting, execution, payments, and reporting. Creators can use free profiles to seek matches with paid campaigns.
What it does well
- Campaign forecasts before launch
- Real-time Campaign Builder projections
- Creator scoring for performance and relevance
- Rate guidance includes TikTok and Reels
- Free creator profiles
What to know first
- Web platform only
- Managed services require contacting Fohr
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Self-service tools | Influencer identification · Verified analytics and insights · Influencer community management · Campaign execution and reporting | On request |
| Custom-tailored software solutions | Custom ambassador marketing solutions · Custom landing pages · Strategy consultations | On request |
As fohr.co lists them, read 22 Sept 2026. The maker's own page has the final word.
Verdict
Fohr combines creator-marketing software with an agency service. Its free plan and forecasting, campaign, payment, and reporting tools support brands, while creators can join through free profiles.
Facts from Fohr's own pages
- Campaign builder
- The Campaign Builder lets users adjust the creator mix, content volume, and budget and see projected performance change in real time. · fohr.co, 12 Oct 2026
- Campaign forecasting
- Fohr forecasts campaign performance before launch using a model trained on campaign data. · fohr.co, 12 Oct 2026
- Campaign management
- Yes · fohr.co, 22 Sept 2026
- Campaign tools
- The software supports creator discovery, forecasting, pricing and negotiation guidance, briefing, contracting, payments, content review, and reporting. · fohr.co, 12 Oct 2026
- Company
- Fohr says it launched in 2013 and identifies its company as Fohr Card Inc. · fohr.co, 12 Oct 2026
- Creator discovery
- Yes · fohr.co, 22 Sept 2026
- Creator payments
- Yes · fohr.co, 22 Sept 2026
- Creator signup
- Fohr invites creators to create a free profile and get matched with paid campaigns. · fohr.co, 12 Oct 2026
- Creator vetting
- The platform scores creators using predicted performance, audience quality, and brand relevance. · fohr.co, 12 Oct 2026
- Founded
- 2013 · fohr.co, 28 Sept 2026
- Free plan
- Yes · fohr.co, 22 Sept 2026
- Guarantee
- Fohr says it waives its agency fee if a campaign misses its contracted forecast of expected organic viewership. · fohr.co, 12 Oct 2026
- Headquarters
- Fohr lists its address as 72 Allen Street, New York, NY 10002. · fohr.co, 12 Oct 2026
- Managed service
- Fohr's agency handles campaign strategy, casting, negotiation, campaign management, and reporting. · fohr.co, 12 Oct 2026
- Performance analytics
- Yes · fohr.co, 22 Sept 2026
- Privacy
- Fohr's privacy policy says it applies to personal information processed through its websites, mobile applications, web services, and other offerings. · fohr.co, 12 Oct 2026
- Product
- Fohr is a New York-based creator marketing agency and software platform for brands. · fohr.co, 12 Oct 2026
- Rate guidance
- Rate Check estimates creator rates from campaign outcomes and recent performance, and accounts for how TikTok and Reels distribute content. · fohr.co, 12 Oct 2026
- Reporting
- Fohr says its reporting provides AI-generated insights, creator re-engagement recommendations, funnel-stage sentiment analysis, and content performance breakdowns. · fohr.co, 12 Oct 2026
- Support
- Fohr invites prospective customers to contact its team to discuss a campaign and receive a forecast before committing budget. · fohr.co, 12 Oct 2026
Where Fohr stands on Freedom251
- Influencer Marketing Platforms#50 of 187