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FactFinder

What FactFinder is
FactFinder is an AI-powered product discovery platform for eCommerce, bringing search, recommendations and merchandising together. Its search handles product codes, natural-language queries, typos and synonyms, as well as descriptive requests interpreted by meaning and intent. Atlas AI adjusts product rankings using shoppers’ clicks and purchases, including behavior from previous visits.
Merchandising teams can set ranking rules, pin products, manage promotions, tune synonyms and control recommendations. The platform provides A/B testing, search and product analytics, and reporting on clicks, conversion and revenue. Search can show store-level stock and local assortments before shoppers visit a store. For B2B commerce, it supports customer-specific prices and assortments in search and browsing.
Ready-made commerce connectors are available for Shopify, Shopware, OXID and Magento; APIs and web components are also available. FactFinder is aimed at B2B, B2C and hybrid eCommerce businesses with complex catalogs, pricing rules and live stock data. The company began in Pforzheim, Germany, in 2001, founded by Carsten Kraus. FactFinder says it is hosted in the EU and describes Vector Search and Atlas AI as its own technologies. Pricing is on request and based on shopper-search volume, with volume tiers agreed upfront. Filtering, paging and refinements within a search do not count as separate searches.
Who it suits
FactFinder suits eCommerce teams managing complex catalogs, pricing rules or live stock data across B2B, B2C or hybrid stores. It is relevant to teams that want search, recommendations, merchandising controls and search-performance reporting in one platform.
What it does well
- Search handles typos, synonyms, codes and natural-language queries.
- Atlas AI uses clicks and purchases to adjust rankings.
- Merchandising teams can pin products and manage promotions.
- Supports customer-specific B2B prices and assortments.
- Connectors cover Shopify, Shopware, OXID and Magento.
- Offers A/B testing and conversion and revenue reporting.
What to know first
- Pricing is available on request.
- Pricing depends on shopper-search volume and agreed volume tiers.
- Ready-made commerce connectors are listed for four platforms.
Limits
Pricing is based on shopper searches, with volume tiers agreed upfront. Filtering, paging and refinements within a search are not counted separately.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| FactFinder | Pricing based on shopper searches · Volume tiers agreed upfront · Filtering, paging and refinements within a search are not counted as separate searches | On request |
As fact-finder.com lists them, read 9 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the FactFinder website to request pricing.
- Agree upfront on a shopper-search volume tier.
- Choose a ready-made connector for Shopify, Shopware, OXID or Magento, or use APIs and web components.
- Arrange implementation, configuration or advice with FactFinder’s in-house specialists under an agreed scope and goals.
Verdict
Choose FactFinder if your eCommerce operation needs product discovery with merchandising controls, analytics and support for complex catalogs or B2B pricing. Its pricing is on request and tied to search volume, so teams seeking a published price should look elsewhere.
Questions
How much does FactFinder cost?
Pricing is on request and based on shopper-search volume, with volume tiers agreed upfront. Filtering, paging and refinements within a search are not counted as separate searches.
Which commerce platforms have ready-made connectors?
Ready-made connectors are available for Shopify, Shopware, OXID and Magento. APIs and web components are also available.
Does FactFinder support B2B commerce?
Yes. It supports customer-specific prices and assortments in search and browsing, and is intended for B2B, B2C and hybrid eCommerce.
What analytics does it provide?
FactFinder offers A/B testing, search and product analytics, and reporting on clicks, conversion and revenue.
Where is FactFinder hosted?
FactFinder says its platform is hosted in the EU.
When and where was FactFinder founded?
Carsten Kraus founded the company in Pforzheim, Germany, in 2001.
Facts from FactFinder's own pages
- Analytics
- The platform offers A/B testing, analytics for searches and products, and reporting on clicks, conversion and revenue. · fact-finder.com, 9 Oct 2026
- B2B controls
- FactFinder supports customer-specific prices and assortments in search and browsing. · fact-finder.com, 9 Oct 2026
- Company
- FactFinder began in Pforzheim in 2001, when Carsten Kraus founded it. · fact-finder.com, 9 Oct 2026
- Founded
- 2001 · fact-finder.com, 28 Sept 2026
- Headquarters
- Pforzheim, Germany · fact-finder.com, 28 Sept 2026
- Hosting and AI
- FactFinder says it is hosted in the EU, and that Vector Search and Atlas AI are its own technologies; providers are identified for features using external models. · fact-finder.com, 9 Oct 2026
- Integrations
- Ready-made commerce connectors are available for Shopify, Shopware, OXID and Magento, alongside APIs and web components. · fact-finder.com, 9 Oct 2026
- Intended users
- The maker describes FactFinder for B2B, B2C and hybrid eCommerce with complex catalogs, pricing rules and live stock data. · fact-finder.com, 9 Oct 2026
- Merchandising
- Teams can set ranking rules, pin products, manage promotions, tune synonyms and control recommendations. · fact-finder.com, 9 Oct 2026
- Personalization
- Atlas AI adjusts product rankings using shopper clicks and purchases, including behavior from previous visits. · fact-finder.com, 9 Oct 2026
- Pricing limit
- Pricing is based on shopper searches with volume tiers agreed upfront; filtering, paging and refinements within a search are not counted separately. · fact-finder.com, 9 Oct 2026
- Purpose
- FactFinder is an AI-powered product discovery platform for eCommerce that combines search, recommendations and merchandising. · fact-finder.com, 9 Oct 2026
- Search
- Its search handles product codes, natural language queries, typos, synonyms and descriptive searches by meaning and intent. · fact-finder.com, 9 Oct 2026
- Store availability
- Search can show store-level stock and local assortments before shoppers visit a store. · fact-finder.com, 9 Oct 2026
- Support
- FactFinder offers in-house specialists for implementation, advice, configuration and performance programs with agreed scope and goals. · fact-finder.com, 9 Oct 2026
Where FactFinder stands on Freedom251
- Search Analytics Software#23 of 37
- Product Search and Discovery Software#17 of 27
- AI Search and Discovery Platforms Software#19 of 28
