Freedom251 › Visitor Behavior Intelligence Software
Concurra

What Concurra is
Concurra is web-based software for marketers who track website interactions and optimize conversions. It records mouse and keyboard activity such as movements, clicks, hovers, text selection, and pinch zoom. Analysis tools include heatmaps, livemaps, session replays, analytics, and custom goal tracking. Reports can be filtered by device, location, pages visited, time on site, demographics, and behavior. Alerts can identify traffic spikes, new conversion points, and underperforming pages. Concurra supports A/B and multivariate experiments, variations, and personalized campaigns on responsive, mobile, tablet, and desktop sites, including dropdowns and sliders. The maker says it works with any website, hosting provider, or CMS, including WordPress and Joomla. Plans start at $14 a month billed annually, with a 7-day trial and no free plan. Mobile capture is available, but the maker says new clients are temporarily not being accepted.
Who it suits
Concurra suits marketers analyzing visitor behavior and running experiments across responsive websites. It is relevant to teams needing session recordings, segmentation, goals, and conversion alerts.
What it does well
- Records detailed visitor interactions
- Heatmaps and session replays
- Custom goals and behavioral filtering
- A/B and multivariate experiments
- Works with WordPress and Joomla
What to know first
- No free plan
- New clients temporarily not accepted
- Observer allows one website
- Recording retention is 90 days
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Observer | 7 day free trial then just $14 per month paid annually · 1 website · 10,000 user sessions · Unlimited heatmaps & livemaps · Unlimited session recordings · Unlimited users · Unlimited goals · 90-day lookback | $14 a month |
| Observer Pro | 7 day free trial then just $27 per month paid annually · 1 website · 25,000 user sessions · Unlimited heatmaps & livemaps · Unlimited session recordings · Unlimited users · Unlimited goals · 1 live experiment · 10 variations · 90-day lookback | $27 a month |
| Scientist | 7 day free trial then just $87 per month paid annually · 1 website · 50,000 user sessions · Unlimited heatmaps & livemaps · Unlimited session recordings · Unlimited users · Unlimited goals · 10 live experiments · Unlimited variations · 90-day lookback · Training included | $87 a month |
As concurra.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
Concurra combines interaction recording, segmentation, alerts, and experimentation for website optimization. Its temporary pause on new clients and annual billing requirement are key practical constraints.
Facts from Concurra's own pages
- Alerts
- The product says it can alert users to interaction patterns such as traffic spikes, new conversion points, and underperforming pages. · concurra.com, 11 Oct 2026
- Analytics
- It provides heatmaps, livemaps, session replays, analytics, and custom goal tracking. · concurra.com, 11 Oct 2026
- Audience
- The maker describes Concurra as software for marketers and says its focus is helping them improve websites using data. · concurra.com, 11 Oct 2026
- Availability
- The maker says it has temporarily discontinued accepting new clients while upgrading its tools and offering. · concurra.com, 11 Oct 2026
- Compatibility
- The site says Concurra supports responsive, mobile, tablet, and desktop sites, including dynamic elements such as dropdown menus and sliders. · concurra.com, 11 Oct 2026
- Free plan
- No · concurra.com, 23 Sept 2026
- Headquarters
- Chicago, United States · concurra.com, 28 Sept 2026
- Interaction tracking
- It records visitor mouse and keyboard interactions, including movements, clicks, hovers, text selection, and pinch zoom. · concurra.com, 11 Oct 2026
- Mobile capture
- Yes · concurra.com, 23 Sept 2026
- Monthly session limit
- 10000 · concurra.com, 23 Sept 2026
- Product
- Concurra describes itself as website interaction tracking and conversion optimization software for marketers. · concurra.com, 11 Oct 2026
- Recording retention
- 90 days · concurra.com, 23 Sept 2026
- Segmentation
- Reports and visual analytics can be filtered by demographics and behavior, including device, location, pages visited, and time on site. · concurra.com, 11 Oct 2026
- Session recordings
- Yes · concurra.com, 23 Sept 2026
- Paid from
- 14 · concurra.com, 23 Sept 2026
- Support
- The support page offers a form to contact support; the pricing page lists training as included with the Scientist plan. · concurra.com, 11 Oct 2026
- Testing
- Concurra supports A/B and multivariate experiments, variations, and personalized campaigns. · concurra.com, 11 Oct 2026
- Website integrations
- The maker says it works with any website, hosting provider, or CMS, and specifically mentions WordPress and Joomla. · concurra.com, 11 Oct 2026
Where Concurra stands on Freedom251
- Visitor Behavior Intelligence Software#19 of 23
- Heatmap and session replay tools#53 of 63
