Freedom251 › Email Marketing Analytics Software
Bird Analytics
What Bird Analytics is
Bird Data Analytics brings marketing interaction data into a dashboard for campaign monitoring, customer behavior predictions, and revenue attribution. The dashboard covers email, SMS, WhatsApp, social media, and web interactions. Teams can monitor delivery, opens, clicks, and campaign results in real time, with alerts that can help surface opportunities to optimize campaigns. Bird says its AI analyzes purchase history, engagement patterns, and behavioral signals to predict likely purchases and repurchases.
Audience segments can use purchase data, browsing behavior, and engagement patterns, updating automatically as preferences evolve. Revenue attribution follows customer journeys from first interaction through purchase and connects channels, journeys, and messages with revenue outcomes. Bird lists pre-built connectors and examples including HubSpot, Salesforce, Meta, AWS, Shopify, Snowflake, and LinkedIn. It describes the platform as supporting unlimited customer profiles and processing millions of profiles and billions of data points. Bird states the analytics platform is SOC 2 certified and compliant with GDPR, CCPA, and HIPAA, with data-residency controls and granular access. Bird was founded as MessageBird in 2011. The product page directs prospective customers to contact sales or get started; the listed Data Analytics plan is billed through Contact Sales, while the pricing note says paid plans start at $15/mo. The plan lists one month of historical data, multi-touch attribution, revenue tracking, ecommerce tracking, and optimization insights.
Who it suits
Bird Data Analytics suits marketing teams that want to monitor campaigns across several messaging and digital channels, predict purchase behavior, and connect customer journeys with revenue. It may also suit organizations that need audience segments informed by purchase, browsing, and engagement data.
What it does well
- Tracks delivery, opens, and clicks in real time.
- Predicts likely purchases and repurchases using behavioral signals.
- Audience segments can update as preferences change.
- Multi-touch attribution and revenue tracking are listed.
- Pre-built connectors include HubSpot, Salesforce, Shopify, and Snowflake.
- SOC 2 certified and states GDPR, CCPA, and HIPAA compliance.
What to know first
- Data Analytics pricing is handled through Contact Sales.
- The listed plan includes one month of historical data.
- The product page directs prospects to sales or Get Started.
Limits
The listed Data Analytics plan includes one month of historical data. Its price is handled through Contact Sales; the pricing note says paid plans start at $15/mo.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Data Analytics | Contact Sales · Unlimited customer profiles | On request |
As bird.com lists them, read 30 Sept 2026. The maker's own page has the final word.
Getting started
- Visit Bird Data Analytics on the Bird website.
- Choose Get Started or contact Sales.
- Select the Data Analytics plan through the Contact Sales billing route.
- Connect relevant services using Bird’s pre-built integrations.
Verdict
Choose Bird Data Analytics if your team needs cross-channel campaign monitoring, predictive audience insights, and revenue attribution in one dashboard. The listed plan supports unlimited customer profiles and includes ecommerce tracking and optimization insights. Check the sales process and one-month historical data limit when deciding whether the plan fits your needs.
Questions
How much does Bird Data Analytics cost?
The Data Analytics plan is billed through Contact Sales, and its specific price is not shown in the supplied facts. The pricing note says paid plans start at $15/mo.
Is there a free plan?
Bird is listed as freemium, with a free plan. The supplied facts do not describe the free plan’s features.
Which platforms are listed?
The listed platforms are Android, API, iOS, and web.
What integrations are available?
Bird lists pre-built connectors, with examples including HubSpot, Salesforce, Meta, AWS, Shopify, Snowflake, and LinkedIn.
What does the Data Analytics plan include?
The plan lists unlimited customer profiles, one month of historical data, multi-touch attribution, revenue tracking, ecommerce tracking, and optimization insights.
Who makes Bird, and when was it founded?
Bird says it was founded as MessageBird in 2011.
Facts from Bird Analytics's own pages
- Audience insights
- Audience segments can use purchase data, browsing behavior, and engagement patterns and update automatically as preferences change. · bird.com, 30 Sept 2026
- Audience segments
- Audience segments can use purchase data, browsing behavior, and engagement patterns and update automatically as preferences evolve. · bird.com, 30 Sept 2026
- Channels
- The dashboard brings together analytics for email, SMS, WhatsApp, social media, and web interactions. · bird.com, 30 Sept 2026
- Company reach
- Bird says it was founded as MessageBird in 2011, serves more than 150 countries, and moves trillions of messages a year. · bird.com, 30 Sept 2026
- Founded
- 2011 · bird.com, 28 Sept 2026
- Headquarters
- Amsterdam, Netherlands · bird.com, 28 Sept 2026
- Integration catalog
- Bird's integrations directory includes ActiveCampaign, Airtable, Amplitude, Anthropic, AWS S3, BigQuery, HubSpot, Salesforce, Shopify, Snowflake, Stripe, and many others. · bird.com, 30 Sept 2026
- Integrations
- Bird says it offers pre-built connectors and shows HubSpot, Salesforce, Meta, AWS, Shopify, Snowflake, and LinkedIn as example integrations. · bird.com, 30 Sept 2026
- Live monitoring
- Bird says teams can track campaign results, deliverability, opens, and clicks in real time and use dashboard alerts to spot optimization opportunities. · bird.com, 30 Sept 2026
- Maker
- Bird says it was founded as MessageBird in 2011; the about page opened does not state a headquarters location. · bird.com, 30 Sept 2026
- Predictive analytics
- AI analyzes purchase history, engagement patterns, and behavioral signals to predict repurchases and likely purchases. · bird.com, 30 Sept 2026
- Predictive insights
- Bird says its AI analyzes purchase history, engagement patterns, and behavioral signals to predict repurchases and likely purchases. · bird.com, 30 Sept 2026
- Pricing availability
- The analytics page directs prospective customers to Contact Sales or Get Started and does not show an Analytics price; Bird's pricing catalog lists other products and does not list Data Analytics. · bird.com, 30 Sept 2026
- Product purpose
- Bird Data Analytics presents marketing analytics to predict customer behavior, monitor campaign performance, and attribute interactions to revenue. · bird.com, 30 Sept 2026
- Purpose
- Bird Data Analytics provides integrated analytics that predict customer behavior, monitor campaign performance in real time, and trace interactions to revenue. · bird.com, 30 Sept 2026
- Real-time monitoring
- Users can track delivery status, open rates, and click rates in real time. · bird.com, 30 Sept 2026
- Revenue attribution
- The product describes tracking customer journeys from first touch to purchase and connecting channels, journeys, and messages to revenue outcomes. · bird.com, 30 Sept 2026
- Scale
- Bird describes the data platform as supporting unlimited customer profiles and processing millions of profiles and billions of data points. · bird.com, 30 Sept 2026
- Security and compliance
- The analytics page states SOC 2 certification and GDPR, CCPA, and HIPAA compliance, with data residency controls and granular access; Bird's security page lists SOC 2 Type 2 and ISO/IEC 27001:2022 information in its Trust Center. · bird.com, 30 Sept 2026
- Security compliance
- Bird states that the analytics platform is SOC 2 certified and compliant with GDPR, CCPA, and HIPAA, with data-residency controls and granular international access. · bird.com, 30 Sept 2026
- Support
- Bird provides documentation, guides, examples, and an implementation brief for analytics, with resources in English. · bird.com, 30 Sept 2026
- Trust documentation
- Bird's Trust Center lists CCPA, CPRA, EU-US DPF, GDPR, HIPAA, ISO/IEC 27001:2022, PDPA, PIPEDA, SOC 2 Type 2, SOC 3, SCC, UK GDPR, encryption at rest, penetration testing, and access controls. · trust.bird.com, 30 Sept 2026