Bento

Web· paid plans from $0.01/mo

Freedom report

Two barsScore 6.3

  • Free tierA free tier is on its own pricing page
  • Runs widely1 of 6 device platforms
  • DocumentedPlans, terms and facts published

Bento is a web-based email marketing platform with email automation, audience segmentation, A/B testing, and 57 native integrations. It is made by Bento, whose headquarters are in Australia. The free plan includes the first 100 emails under Transactional Email. The Marketing Platform plan is listed at 29.00 USD per month for up to 5,000 active users. A volume tier is listed at 0.01 USD per month for 5,001–50,000 active users. The pricing note also describes a 30-day trial and a starting price of $29/mo. The listed platform is web, with no desktop or mobile platform stated. The plan details provide audience thresholds to consider: the Marketing Platform plan's stated scope is up to 5,000 active users, while the volume tier covers 5,001–50,000. Transactional Email's free allowance is the first 100 emails. These listed tools and plan options may be relevant to teams managing subscriber communication, particularly those looking for automation, segmentation, testing, and integrations in a web service.

Who it is for

It suits teams managing subscriber communications who want email automation, segmentation, and A/B testing in a web service. The listed user thresholds can help teams assess the plan options.

What is good

  • Email automation and audience segmentation
  • A/B testing is listed
  • 57 native integrations
  • Free plan includes first 100 transactional emails

What to know first

  • Marketing Platform costs 29.00 USD per month
  • Marketing Platform plan covers up to 5,000 active users
  • Only the web platform is listed

Verdict

Bento pairs subscriber communication tools with a stated set of 57 native integrations and a free plan. Review the user thresholds and listed charges against your needs.

Get started with Bento

  1. Visit the Bento website.
  2. Use the web platform to access the service.
  3. Choose the free plan or review the 30-day trial.
  4. Select a plan based on the listed active-user or email allowance.

What the free plan stops at

The Marketing Platform plan covers up to 5,000 active users for 29.00 USD per month. Its volume tier is listed for 5,001–50,000 active users at 0.01 USD per month; Transactional Email includes the first 100 emails free.

Questions about Bento

Is Bento free?

Bento lists a free plan. Its Transactional Email plan also includes the first 100 emails free.

How much does the Marketing Platform cost?

The plan costs 29.00 USD per month for up to 5,000 active users. A volume tier for 5,001–50,000 active users is listed at 0.01 USD per month.

Does Bento offer a trial?

The pricing note describes a 30-day trial.

Which platforms does Bento support?

The listed platform is web.

What email features are listed?

Bento lists email automation, audience segmentation, A/B testing, and 57 native integrations.

Who makes Bento?

The maker is Bento, headquartered in Australia.

Bento plans and pricing

All plans
Marketing Platform $29/mo Up to 5,000 Active Users 5,000 Active Users bentonow.com · 20 Sept 2026
Marketing Platform volume tier $0.01/mo For 5,001-50,000 Active Users 5,001-50,000 Active Users bentonow.com · 20 Sept 2026
Transactional Email Free First 100 emails are free 100 emails bentonow.com · 20 Sept 2026

Compared on email marketing software

Free plan
No
Paid from
$29/mo
Subscriber limit
5,000 contacts
Email automation
Yes
Audience segmentation
Yes
A/B testing
Yes
Native integrations
57 integrations

Best Bento alternatives

See all 20