ABsmartly

Name: ABsmartly
Price: 60000 EUR

Paid AndroidAPIExtensioniPhoneLinuxMac+3

What ABsmartly is

ABsmartly is an experimentation platform for A/B tests and feature flags, intended for product, engineering, and data teams. It supports Fixed Horizon Testing and Group Sequential Testing; ABsmartly says its sequential testing engine can reach decisions 20% to 80% faster than fixed-horizon testing. Reporting is described as having a 15-to-30-second lag from event tracking. Teams can segment results, filter precisely, and customize reports. The platform is API-first, with integrations built using webhooks and SDKs. Client-side SDKs include JavaScript, React, Vue 2, Vue 3, Swift, and Flutter/Dart; server-side SDKs include JavaScript, Java, Python, Go, .NET, PHP, and Ruby. ABsmartly is offered as SaaS or self-hosted software. Listed security measures include encryption in transit and at rest, SSO, and mandatory multifactor authentication; the company says it is GDPR, HIPAA, and SOC 2 compliant. Pricing is available on request, with no free plan or free trial. A paid 30-day proof-of-value period provides access to all features.

Who it suits

ABsmartly suits product, engineering, and data teams that run experiments or manage feature flags. Its SaaS and self-hosted deployment options and client- and server-side SDKs offer teams different integration approaches.

What it does well

Supports Fixed Horizon and Group Sequential Testing.
Includes flexible segmentation and customizable reporting.
Offers SaaS and self-hosted deployment.
Provides client-side and server-side SDKs.
Lists encryption, SSO, and mandatory multifactor authentication.

What to know first

Pricing is available on request.
No free plan or free trial.
The 30-day proof-of-value period is paid.

Plans

Plan	Billed and limits	Price
ABsmartly platform	per year; usage-based, 50 million events/month · unlimited feature flags · unlimited web/mobile experiments · unlimited goals and metrics · unlimited platform users · unlimited segmentation/filtering · onboarding, training and support included	€60,000
ABsmartly subscription	Yearly subscription; pricing by request · All features; paid 30-day proof-of-value trial	On request

As absmartly.com lists them, read 15 Oct 2026. The maker's own page has the final word.

Getting started

Visit the ABsmartly website.
Choose SaaS or self-hosted deployment.
Contact ABsmartly for subscription pricing.
Arrange the paid 30-day proof-of-value period for access to all features.
Use the available SDKs or webhooks to build integrations.

Verdict

ABsmartly combines experimentation methods, feature flags, and SDK-based integrations for product and technical teams. Pricing requires a request, and the proof-of-value period is paid rather than a free trial.

Questions

How much does ABsmartly cost?

Subscription pricing is available on request. The listed plan is billed yearly, with no price stated.

Is there a free plan or free trial?

No. ABsmartly offers a paid 30-day proof-of-value period with access to all features.

Which platforms does ABsmartly support?

Listed platforms include Android, iOS, Linux, macOS, Windows, web, API, extensions, and self-hosted deployment. The product also lists web and mobile support.

Can ABsmartly integrate with other systems?

It describes itself as API-first and says integrations can be built with webhooks and SDKs. Client-side SDKs include JavaScript, React, Vue 2, Vue 3, Swift, and Flutter/Dart; server-side SDKs include JavaScript, Java, Python, Go, .NET, PHP, and Ruby.

Who makes ABsmartly?

ABsmartly is headquartered in Amsterdam, The Netherlands.

What hosting options are available?

ABsmartly is available as SaaS or self-hosted software.

Facts from ABsmartly's own pages

Analysis: The platform offers flexible segmentation, precise filtering, and customizable reporting. · absmartly.com, 4 Oct 2026
Chrome extension: LaunchPad is a visual DOM editor that creates and manages experiments, exports changes as JSON and applies variants through the ABsmartly JavaScript SDK plugin. · chromewebstore.google.com, 15 Oct 2026
Company founded: LinkedIn lists ABsmartly as founded in 2019; Gartner lists 2021. · nl.linkedin.com, 15 Oct 2026
Company origin: The founding team says it built Booking.com’s experimentation system, which grew to more than 1,000 concurrent experiments. · absmartly.com, 15 Oct 2026
Company size: LinkedIn lists the company as privately held with 11–50 employees and Amsterdam headquarters. · nl.linkedin.com, 15 Oct 2026
Compliance: The maker states SOC 2 Type II, GDPR and HIPAA compliance and independent penetration testing. · absmartly.com, 15 Oct 2026
Documentation depth: The docs include product guides, SDK tutorials, Collector and Platform API references, CLI, MCP Server and browser-extension instructions. · docs.absmartly.com, 15 Oct 2026
Experiment speed: The maker claims its Group Sequential Testing engine can produce experiment conclusions 20–80% faster. · absmartly.com, 15 Oct 2026
Experiment types: The platform supports fixed-horizon and group-sequential statistics, server-side, client-side and hybrid experiments, deterministic assignment, guardrails and multi-variant testing. · docs.absmartly.com, 15 Oct 2026
Faster results: ABsmartly says its Group Sequential Testing engine can deliver decisions 20% to 80% faster than fixed-horizon testing. · absmartly.com, 4 Oct 2026
Feature flags: Feature flags support audience targeting and up to four variants. · docs.absmartly.com, 15 Oct 2026
Headquarters: Amsterdam, The Netherlands · absmartly.com, 28 Sept 2026
Hosting: ABsmartly is available as SaaS or self-hosted software. · absmartly.com, 4 Oct 2026
Integrations: Official integration guides cover Slack, Segment, Zuko analytics, Google Workspace SAML SSO and BigQuery exports. · docs.absmartly.com, 15 Oct 2026
Intended users: ABsmartly describes its platform as serving product, engineering, and data teams. · absmartly.com, 4 Oct 2026
Legal entity: The website identifies the maker as ABsmartly B.V. at Keizersgracht 520 H, 1017 EK Amsterdam, Netherlands. · absmartly.com, 15 Oct 2026
Limit: price for small businesses: A Gartner reviewer says the platform can be costly for smaller businesses. · gartner.com, 15 Oct 2026
Limit: reporting and UI: G2 reviewers mention missing advanced program reporting, limited export tools, unclear metric tables and occasional UI or metric-refresh problems. · g2.com, 15 Oct 2026
MCP and CLI: ABsmartly publishes an MCP Server for AI assistants and a CLI for experiment and feature-flag administration. · docs.absmartly.com, 15 Oct 2026
Open-source components: Public SDK and tooling repositories use open licenses including Apache-2.0 for the JavaScript SDK, MIT for the browser extension and MIT for the CLI; the hosted platform itself is proprietary. · github.com, 15 Oct 2026
Praise: targeting and analytics: Gartner reviewers praise ease of use, advanced targeting, support for many variations and robust analytics, while describing the platform as suitable for high-quality experiments. · gartner.com, 15 Oct 2026
Praise: usability and support: G2 reviewers repeatedly praise easy setup, readable advanced statistics, intuitive dashboards, straightforward SDK integration and responsive customer service. · g2.com, 15 Oct 2026
Privacy and compliance: ABsmartly says it is GDPR, HIPAA, and SOC 2 compliant. · absmartly.com, 4 Oct 2026
Product: ABsmartly is an experimentation and feature-flagging platform for controlled tests, measurement and product decisions. · docs.absmartly.com, 15 Oct 2026