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Well&Co vs ZOE

Both stand on fitness nutrition software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Well&Co

Free plan AndroidiPhoneWeb

Well&Co combines client oversight, meal and training planning, tracking, and communication for coaching practices. Coaches can start with a free plan for up to 3 clients, with paid tiers offering higher client limits and additional features.

Visit Well&Co

ZOE

Free plan AndroidiPhone

Choose ZOE if you want nutrition guidance from meal photos, food risk information, and progress tracking without calorie counting. Look elsewhere if you need a product intended to diagnose or treat a medical condition, or if you need ZOE testing or membership products in New York.

Visit ZOE

The facts

Well&CoZOE
Free planYesYes
Open sourceNot publishedNot published
Runs onAndroid, iPhone, WebAndroid, iPhone
Lowest paid planStarter: €29 a monthZOE Plus yearly: $99.99 a year
Plans published43
MakerNot publishedNot published
Websitewellco-fit.appzoe.com
On fitness nutrition software#13 of 36#17 of 36

Well&Co: what it does well

  • Meal and training plans support reusable weekly templates.
  • AI meal logging estimates macros and records calories.
  • Free plan includes meal plans, tracking, and messaging.
  • Coach approval is required before AI drafts are saved.

What to know first

  • Free plan is limited to 3 clients.
  • Starter costs €29 a month.
  • Client experience is a mobile-optimised web app.

ZOE: what it does well

  • Scores meals using blood sugar, fat, macronutrient, and fiber factors
  • Food risk scale helps assess processed foods
  • Tracks daily scores, streaks, and achievable goals
  • No calorie counting is required
  • Available on Android and iOS

What to know first

  • ZOE Plus costs $15.99 per month or $99.99 per year
  • Testing and membership products are unavailable in New York
  • Photo logging may collect precise location metadata

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