Pencil vs Powtoon
| Pencil | Powtoon | |
|---|---|---|
| Free plan | Yes | |
| Free trial | Yes | |
| Paid from | $11/mo | $8/mo |
| Platforms | Web | Android, extension, iOS, Web |
| Free plan | No | Yes |
| Paid from | 11 /mo | 15 /mo |
| Brand kit | Yes | |
| Static ad generation | Yes | |
| Ad copy generation | Yes | |
| Supported ad channels | Facebook, Instagram, TikTok, YouTube, Google Display, DV360, LinkedIn, Google Ads, Amazon, Pinterest, Snapchat | |
| Brand kit controls | Yes | |
| Bulk generation | Yes | |
| Creative limit | 50 creatives/mo | |
| Motion graphics | Yes | |
| 2D animation tools | Yes | |
| Cloud collaboration | Yes | |
| Supported platforms | web, chrome_extension | |
| Export formats | MP4, GIF, PPT, PDF, image |
Listed together in Best Video Ad Maker Software