Overview

Loga is a membership, loyalty and commerce platform for businesses that want to manage rewards alongside sales or bookings. It is strongest for merchants building a broader customer program, especially those that use LINE Official Account; businesses needing only a basic loyalty card may find its wider toolkit unnecessary.

Its free tier offers a small but usable entry point, while member, admin and reward limits make the choice of paid plan important as a program expands.

Key features

Membership and loyalty

Businesses can create electronic membership cards, and customers can earn points on purchases, track progress on mobile, or collect points by scanning a QR code. E-coupons, rewards, referral rewards, offer campaigns and multi-tier memberships support different retention approaches. The free plan's single reward and single coupon will constrain merchants running several offers at once.

Promotions and customer tools

Push notifications can send offers without extra charges, avoiding a separate notification fee for campaigns. Analytics dashboards, booking and chat extend the product beyond loyalty administration, while the online store connects customer engagement with commerce. That breadth is useful for merchants combining sales and service, but may be more than a simple points program requires.

Integrations and branded apps

Loga says its LINE Official Account integration lets customers use a merchant's membership card inside LINE without installing another app. LINE integration starts with Pro-Gold, so smaller businesses must weigh that capability against the higher tier's price. The Loga API can connect POS, payment gateways and delivery providers; its API page presents a Swagger UI. Businesses can also commission bespoke iOS and Android apps with their branding and selected Loga features.

Pricing

Loga uses a freemium model, with paid plans billed monthly or annually. The listed annual amounts are lower than paying the monthly rate for twelve months, so businesses expecting to stay on a tier should compare both terms.

Plan	Price and limits	Best fit
Free	0.00 THB per free; 100 members, 1 admin, 1 reward and 1 coupon.	A small program testing core membership and offers, if the caps are sufficient.
Starter	490.00 THB per month; billed ฿ 490 /Month or ฿ 5,290 /year. 1,000 members, 5 admins, 1 reward and 3 coupons.	Small teams that need more members and admins than Free permits, without additional reward capacity.
Silver	990.00 THB per month; billed ฿ 990 /Month or ฿ 10,690 /year. 3,000 members, 10 admins, 1 level, 5 rewards and 5 coupons.	Growing programs needing several rewards and coupons and a membership level.
Pro-Gold	1590.00 THB per month; billed ฿ 1,590 /Month or ฿ 17,170 /year. 10,000 members, 20 admins, 3 levels, LINE integration and 3 hours of marketing support.	Businesses that need LINE access, more member capacity or marketing support.
Pro-Platinum	3290.00 THB per month; billed ฿ 3,290 /Month or ฿ 36,000 /year. 30,000 members, 50 admins, 10 levels, LINE integration and 6 hours of marketing support.	Larger programs needing the highest listed member and admin capacity and more levels or support.

Member and points imports are included from Starter upward; member and transaction exports are listed for Pro-Gold and Pro-Platinum. Moving beyond Free raises both capacity and price, while LINE integration is reserved for the two Pro plans. Compare the limits that matter to your program before upgrading.

Platforms

Loga supports web, Android, iOS and API access. Its branded-app option is for businesses that want a customer-facing app carrying their own brand and selected Loga features.

Who it's for

Loga suits merchants that want membership, points, promotions and commerce or booking tools in one service, with a path to POS and other system connections through its API. It is a particularly relevant option for businesses using LINE Official Account and able to justify Pro-Gold or Pro-Platinum. A very small merchant can start on Free, but should expect to face its 100-member limit quickly if its program grows.

Pros and cons

Pro: Loyalty, coupons, booking, online-store features and customer tools share one platform, which suits businesses connecting retention with sales or services.
Pro: Push promotions carry no extra charge, and LINE can put membership cards where customers already use the merchant's account.
Pro: Free provides a way to start without a subscription, with clear member, admin, reward and coupon caps.
Con: Free allows only 100 members and one admin, and just one reward and coupon; even Starter retains a single reward.
Con: LINE integration requires Pro-Gold or Pro-Platinum, a substantial step up from the lower tiers for businesses that need it.
Con: Export tools are limited to the two Pro tiers, reducing data portability on Free, Starter and Silver.

Alternatives

For a broader comparison, see Restaurant Loyalty Software.

Slant Loyalty is a freemium option with a free plan on web and Android; consider it if those platforms and a free entry point suit better.
SpenVest is freemium with a free plan and web support; it may suit a web-only choice.
Loyalty Interchange Protocol is free and web-based, a fit to consider when a free web option is the priority.
CardFree Loyalty is paid and supports Android, iOS and web; its pricing is custom, with payment tied to the functionality needed.
ChefDesk is a paid alternative with a free trial and support for Android, iOS, macOS, web and Windows; its pricing is based on outlets and modules.
Loyalzoo is paid, offers a free trial and supports web, mobile, desktop and API access. Its GROW plan is 77.00 USD per month and includes points- or stamp-based loyalty, basic messaging and marketing, subscriptions and memberships.
The Stampit is a paid option for web, iOS and Android.
Hang is a paid web option.

Verdict

Choose Loga if your business wants loyalty and membership connected to promotions, commerce or bookings, and its plan limits fit your scale. Its combination of LINE access, API connections and broader customer tools is the main reason to choose it; the cost of Pro tiers for LINE and the tight lower-plan reward limits are reasons to look elsewhere if you need a simpler, cheaper loyalty setup.

	Loga	Spoonity
Free plan	Yes	No
Free trial	No	No
Paid from	THB 490/mo	—
Open source	No	No
Platforms	Android, api, iOS, Web	Web
Free plan	Yes	—
Points rewards	Yes	Yes
Membership programs	Yes	Yes
Offer campaigns	Yes	Yes
Referral rewards	Yes	—
Restaurant POS integrations	Yes	Yes

Loga vs Spoonity

Loga

Spoonity